VITAMINS hair cosmetics Keratin Purple & Blue Hair Mask — Blonde Toner Deep Conditioner, Neutralizes Brassiness & Repairs Hair

VITAMINS hair cosmetics Keratin Purple Hair Mask is a 2-in-1 blue and purple deep conditioner that neutralizes brassy tones while rebuilding and hydrating bleached, gray, silver, and light brown hair.

If you want a salon-grade toner and an intensive repair treatment in one jar, this mask blends violet and blue pigments with keratin to reduce warmth, restore strength, and add shine between color appointments. The formulation targets brassiness on blonde, silver, white, gray, and light brown hair, delivering cooler tones while replenishing moisture and improving manageability. Use it weekly or as needed to refresh color and soften damaged strands without over-processing.

How does this mask neutralize brassiness without overdrying hair?

The mask uses balanced purple and blue pigments designed to counteract yellow and orange brassy undertones while an infusion of keratin and conditioning agents prevents moisture loss. Unlike harsh toners that strip or leave hair brittle, this formula deposits color and rebuilding proteins simultaneously, keeping strands supple and glossy.

• Dual violet and blue pigments to target both yellow and orange brassiness
• Keratin infusion to fill and smooth damaged cuticles
• Rich emollients that lock in hydration during toning
• Safe for regular use to maintain cool tones without drying

When and how should I use the Keratin Purple Hair Mask for best results?

Apply once a week or as needed after shampooing on towel-dried hair; leave 3–10 minutes depending on desired intensity, then rinse thoroughly. For deeper conditioning, extend leave-in time on porous or heavily lightened hair but watch processing time to avoid over-toning.

• Use on damp, cleaned hair for even pigment absorption
• Shorter time for subtle toning, longer for stronger neutralization
• Combine with a moisturizing conditioner on ends if hair is very dry
• Patch-test first on a small section to gauge processing speed

What restorative benefits does the keratin formula provide?

Keratin helps rebuild weakened hair fiber by temporarily filling porous areas and smoothing the cuticle, which reduces frizz and increases shine. The mask's conditioning complex complements keratin to improve elasticity and reduce breakage over multiple uses, so hair looks healthier and feels softer.

• Reinforces strands with protein to improve resilience
• Smooths cuticles for enhanced light reflection and gloss
• Improves manageability and reduces tangles after use
• Hydrates dry ends while protecting color vibrancy

Can this toner be used on non-blonde or gray hair types?

Yes — the blue and purple pigments are formulated to safely neutralize warmth in silver, white, gray, and light brown hair as well as various shades of blonde. Use conservatively on darker tones and always test a small section to ensure the result meets your color goals.

• Great for silver, gray, white, and brassy light browns
• Use less time on darker or lower-porosity hair to avoid subtle tinting
• Effective for maintaining salon-corrected shades between appointments
• Pairs well with regular color-safe shampoos and conditioners

Who is this for: This product suits anyone with lightened, naturally pale, or silver/gray hair who wants to reduce brassiness while repairing damage. It’s ideal for clients needing an easy at-home toner that also serves as a deep conditioner — particularly those with porous, chemically-treated, or sun-faded hair seeking cooler tones and improved texture without frequent salon trips.

Ingredients

Aqua, Isopropyl Myristate, Amino Bispropyl Dimethicone, Stearyl Alcohol, Cetyl Alcohol, Glycerin, Cetyl Esters, Behentrimonium Chloride, Quaternium-80, Cetrimonium Chloride, Stearamidopropyl Dimethylamine, Phenoxyethanol, Ethylhexylglycerin, Parfum, Lactic Acid, Hydrolyzed Keratin, Argania Spinosa Kernel Oil (Argan Oil), Linum Usitatissimum (Linseed) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Triticum Vulgare (Wheat) Germ Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Hippophae Rhamnoides (Common Sea Buckthorn Oblipicha) Oil, Salvia Officinalis (Sage) Leaf Extract, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Helianthus Annuus (Sunflower) Seed Oil, Extract Violet 2, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Tocopheryl Acetate (Vitamin E), Limonene, Linalool