VIRTUE Un-Frizz Leave-In Hair Treatment — Lightweight Frizz Control for Curly & Color-Treated Hair, Sulfate-Free

This leave-in cream is formulated to condition and reshape hair texture without heaviness or waxy buildup. It uses VIRTUE’s patented Alpha Keratin 60ku protein to bind to weakened areas of the cuticle, filling and smoothing microscopic gaps so strands feel softer and appear sleeker. The formula melts into wet or dry hair, offering frizz control, enhanced curl definition, and daily manageability while remaining sulfate-, paraben-, and phthalate-free.

How quickly will I see frizz reduction?

Most users notice immediate smoothing after application because the cream adheres to the hair surface and seals cuticle irregularities. Results build with regular use as the protein continues to fill and reinforce the hair structure.

• Instant smoothing on wet or dry hair
• Progressive improvement with consistent application
• Locks out humidity to reduce puffiness all day

Can I use it on color-treated or chemically processed hair?

Yes — the formula is safe for color and chemically treated hair. It focuses on repairing and smoothing the cuticle, not altering color, and is free from sulfates, parabens, and synthetic dyes that can strip color.

• Color-safe formulation
• Free of sulfates, parabens, phthalates, and synthetic colors
• Gluten-free and cruelty-free

How do I apply Un-Frizz for best results?

Apply a small amount to damp hair to distribute smoothing benefits evenly, or use a little on dry hair to tame flyaways and add definition. Start with a pea-sized dose and increase sparingly for thicker or longer hair to avoid overloading the strands.

• Use on towel-dried hair for daily styling
• Apply to dry hair to smooth ends and control frizz
• Work through with fingers or a wide-tooth comb for even coverage

What does it smell like and how heavy is the texture?

The cream has a restorative herbal-fruity aroma with notes of lavender and mint that refresh without overpowering. It’s rich and nourishing in feel but lightweight on the hair, absorbing quickly without leaving an oily film.

• Herbal, fruit, lavender and mint notes
• Rich yet clean and non-greasy texture
• Melts into hair for a soft finish without residue

Who this is for: VIRTUE Un-Frizz is designed for anyone who struggles with frizz, humidity-reactive hair, or wants smoother texture without heavy silicones or waxes. It works well for straight, wavy, and curly hair, and is especially useful for people with color-treated or chemically processed hair seeking daily control and improved manageability.

• Key ingredients: Alpha Keratin 60ku protein
• Free from: sulfates, parabens, phthalates, synthetic colors
• Suitable: all hair types, color-safe, gluten-free, cruelty-free

Ingredients

Aqua (Water, Eau), Dimethicone, Propanediol, Butylene Glycol Dicaprylate/Dicaprate, Isononyl Isononanoate, Cyclopentasiloxane, Behenyl Alcohol, Cetearyl Alcohol, Glycine Soja (Soybean) Oil, Sodium Acrylates Copolymer, Stearic Acid, Keratin, Tocopherol, Phospholipids, Citrus Paradisi (Grapefruit) Fruit Extract, Madecassoside, Asiaticoside, Polysorbate 60, Lecithin Parfum (Fragrance), Glycerin, Ethylhexylglycerin, Phenoxyethanol, Disodium EDTA, Citric Acid, Linalool, Limonene, Coumarin, Benzyl Salicylate.