VIRTUE

VIRTUE Flourish Shampoo for Thinning Hair — Sulfate-Free Detox, Lightweight Volume (8.5 oz)

High-performance beauty made for confident daily results

$134.18

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Why customers choose Auvira Beauty

VIRTUE Flourish Shampoo is a lightweight, scalp-purifying shampoo designed to gently detoxify, add lift and create a healthier foundation for thinning hair.

Flourish Shampoo targets the scalp environment rather than promising instant regrowth. Its gentle lather removes buildup, excess oil and styling residue while delivering conditioning agents that detangle and add visible volume. Formulated without sulfates, silicones, parabens or phthalates, Flourish is safe for color- and chemically-treated hair and offers a spa-like herbal-citrus scent with basil and patchouli to refresh the scalp and hair.

How does this shampoo improve the scalp for thinning hair?

Flourish focuses on clarifying the scalp to remove factors that can weigh hair down or interfere with healthy-looking strands. A lighter, non-stripping formula refreshes the scalp so follicles aren't masked by oil and product buildup. Regular use helps leave hair feeling cleaner and lifted at the roots.

  • Removes oil and product residue without harsh sulfates
  • Light foam that cleanses but preserves scalp moisture
  • Basil and patchouli essential oils provide soothing aromatic support
  • Suitable for color- and chemically-treated hair

Will it add volume without creating stiffness or residue?

The formula is intentionally lightweight and detangling, so it gives hair body without leaving a heavy or sticky finish. Because it’s silicone-free, you avoid the residue that can make hair appear flat over time. The result is a fuller look with natural movement rather than a crunchy, styled hold.

  • Silicone-free for residue-free lift
  • Detangling agents for smoother hair and easier styling
  • Creates visible lift at the root when used consistently

Is this shampoo safe for color-treated or chemically processed hair?

Yes — Flourish is formulated to be gentle on color and chemical processing while still performing a deep-enough cleanse. It avoids sulfates and harsh detergents that can strip color. Use as part of a routine with color-safe conditioners or treatments for best results.

  • Sulfate-free to preserve color vibrancy
  • Free of parabens and synthetic dyes that can irritate treated hair
  • Vegan and formulated without gluten or phthalates

How does the scent contribute to the experience?

The fragrance blends aromatic herbs, bright citrus and soft floral notes to create a calm, spa-like washing routine. Basil and patchouli essential oils add a green, grounding nuance while gentle top notes refresh the senses during and after shampooing. The aroma is designed to enhance the ritual without overpowering.

  • Herbal-citrus top notes for an uplifting wash
  • Subtle floral and woody base for a balanced finish
  • Essential oils chosen for scalp-supportive aromatherapy

Who is this for: VIRTUE Flourish Shampoo is for people noticing hair thinning or increased shedding who want a gentle, clarifying cleanser that adds volume and improves scalp conditions without harsh ingredients. It’s suitable for those with color- or chemically-treated hair and for anyone who prefers vegan, sulfate- and silicone-free products with a refined herbal-citrus scent. Use it as part of a regular haircare routine when you want cleaner roots, easier detangling and a fuller-looking appearance without sacrificing softness.

Features:

  • Ideal for anyone experiencing hair loss and/or shedding
  • Lightweight, detangling formula
  • Safe for color-treated and chemically treated hair
  • Silicone-free, sulfate-free, paraben-free, gluten-free & free of phthalates, synthetic colors & dyes; Vegan
  • Fragrance is a gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair

Ingredients

FLOURISH® SHAMPOO: Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Lauryl Glucoside, Acrylates Copolymer, Keratin, Trifolium Pratense (Clover) Flower Extract, Camellia Sinensis Leaf Extract, Larix Europaea Wood Extract, Sodium Hyaluronate, Tocopherol, Acetyl Tetrapeptide-3, Rice Oil Glycereth-8 Esters, Sodium Phytate, Cocamide MIPA, Polysorbate 20, Hydrogenated Coconut Acid, Sodium Isethionate, Sodium Methyl Cocoyl Taurate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Trisodium Ethylenediamine Disuccinate, Ethylhexylglycerin, Hexylene Glycol, Glycerin, Butylene Glycol, Sodium Dilauramidoglutamide Lysine, Isopropanolamine, Coconut Acid, Dextran, Chondrus Crispus Extract, Ethylhexyl Salicylate, Sodium Metabisulfite, Glycine, Gluconolactone, Zinc Chloride, Phenoxyethanol, Parfum (Fragrance), Potassium Sorbate, Sodium Hydroxide, Citric Acid, Sodium Benzoate, Sodium Chloride, Linalool, Geraniol, Limonene, Citronellol

FAQ

Q: Is VIRTUE Flourish Shampoo safe for color-treated hair?

A: Yes. It’s sulfate-free and formulated to be gentle on color- and chemically-treated hair.

Q: How often should I use this shampoo for thinning hair?

A: Use regularly as part of your routine; many users shampoo every other day or as needed based on oil and product buildup.