URBAN DECAY Eyeshadow Primer Potion Nude — Translucent, Long-Wearing Crease-Resistant 0.33 fl oz

Urban Decay Eyeshadow Primer Potion in Nude is a lightweight, translucent eyelid primer that smooths lids, prevents creasing, and locks eyeshadow color for long-lasting wear.

This cream-to-clear primer creates a neutral base so eyeshadow appears truer to pan and stays put through humidity, oil, and long days. Formulated without animal-derived ingredients, the vegan batter-sized tube uses polymer technology to blur fine lines, grip powder and cream pigments, and dry invisibly on all skin tones. The compact 0.33 fl oz size is travel-friendly while the wand applicator allows controlled placement right at the lash line or across the lid.

How does this primer keep eyeshadow crease-free all day?

The formula forms a thin, tacky surface that holds pigment in place so powders and creams don’t migrate into lid folds. It minimizes oil breakthrough and fills tiny texture differences so shadows blend smoothly and evenly.

• Polymer technology creates a stable film that grips pigments
• Dries clear to prevent visible buildup or cakiness
• Controls oil and reduces shadow migration on oily lids
• Lightweight feel avoids weighing down crepey skin

Can I use the primer for more than just eyeshadow?

Yes — the creamy nude base doubles as an eyeliner primer and a neutralizer to tone down visible veins or discoloration on the lid. Mix a small amount with a cream shadow or pencil to intensify color and extend wear, or wear it alone for a subtle matte lid.

• Blend with pencils to create long-wear cream eyeliners
• Mix into shimmer or metallic shadows to boost payoff
• Use solo for a polished, even-toned eyelid look

Is this primer suitable for sensitive or oily eyelids?

The lightweight, vegan formula is designed to work across skin types; its non-greasy finish helps control shine on oily lids while smoothing fine lines on mature or crepey skin. As with any eye product, patch-test if you have known sensitivities.

• Non-oily finish helps reduce midday shine
• Fills texture to improve application on crepey lids
• Vegan formulation avoids animal-derived components

How should I apply the Primer Potion for best results?

Apply a thin layer directly to clean lids using the flocked wand, then gently blend with a fingertip or brush until it disappears. Allow a few seconds to set before layering shadow; a little product goes a long way, especially when prepping for bold or glitter finishes.

• Use the wand for precise application near the lash line
• Blend with finger or flat brush for a seamless finish
• Wait briefly before applying eyeshadow for optimal grip
• Combine with finishing spray and long-wear liner for maximum longevity

Who is this for? Urban Decay Eyeshadow Primer Potion in Nude is ideal for anyone who wants truer color payoff, crease resistance, and a smooth canvas — from makeup beginners seeking easier blending to pros who need reliable staying power. It's suited for all skin tones and types, especially people with oily lids, textured or mature eyelids, or anyone who wants to intensify metallics and keep eye makeup fresh from morning to night.

Ingredients

ISODODECANE • TALC • CYCLOPENTASILOXANE • DISTEARDIMONIUM HECTORITE • TRIMETHYLSILOXYSILICATE • TRIHYDROXYSTEARIN • POLYETHYLENE • TRIETHYLHEXANOIN • SORBITAN SESQUIOLEATE • HYDROXYSTEARIC/LINOLENIC/OLEIC POLYGLYCERIDES • VP/EICOSENE COPOLYMER • DIMETHICONE • PEG-40 STEARATE • PHENOXYETHANOL • SYNTHETIC BEESWAX • PROPYLENE CARBONATE ● [+/- MAY CONTAIN