Tower 28 ShineOn Lip Gloss Jelly — Wild Lightly Sheer Raspberry tint, Hydrating Non-Sticky High-Shine Formula

Lightweight but richly conditioning, this lip jelly blends five emollient oils into a clear, high-gloss formula that enhances natural lip color while delivering lasting moisture. Designed for sensitive skin, it avoids plumping agents, fragrances, and stinging ingredients—making it a simple, feel-good topper or standalone tint for daily wear.

How does ShineOn keep lips hydrated without feeling heavy?

The formula is built around a mixture of conditioning oils that coat and soften the lip surface without a tacky film. Instead of relying on volatile solvents that evaporate and dry lips out, ShineOn maintains slip and shine while reinforcing moisture with each application.

• Blend of five nourishing oils for sustained conditioning
• Jelly texture that glides smoothly, minimizing drag
• Non-sticky finish so lips feel comfortable for hours

Will this tint work for sensitive or reactive lips?

Yes—Tower 28 formulated ShineOn specifically with sensitivity in mind. It omits common irritants like fragrance and plumping agents, and focuses on gentle ingredients that enhance lip comfort rather than provoke reactions.

• Free of fragrances and stinging plumping actives
• Dermatologist-minded approach suited for delicate skin
• Safe as a daily gloss or soothing balm-like topper

How do you use the Wild shade for the most flattering look?

Wild is a lightly sheer raspberry that brightens lips while letting your natural tone show through. Wear it alone for a fresh, dewy tint or layer it over liners and lip colors to amplify shine and depth without overpowering them.

• Apply directly for an effortless, natural wash of color
• Layer over lipstick to add luminosity and dimension
• Use with OneLiner or favorite liner for precise definition

How long does the gloss effect last and how does it remove?

ShineOn provides an immediate high-shine effect that gradually softens but preserves hydration as pigments fade. It rinses off easily with cleanser or makeup remover and doesn’t leave a heavy residue behind.

• Instant ultra-glossy finish that refreshes with reapplication
• Maintains moisturizing feel after shine diminishes
• Removes cleanly with oil cleanser or micellar water

Who is this for: ShineOn Lip Gloss Jelly is ideal for anyone who wants the shine and color of a gloss without sticky wear or harsh actives—especially those with sensitive lips seeking a hydrating everyday gloss. It suits users who prefer minimal, skin-friendly cosmetics that layer well with other lip products and deliver a glossy, healthy-looking finish.