Too Faced

Too Faced Born This Way Super Coverage Multi-Use Concealer — Vanilla, 0.45 fl oz | Full-Coverage Hydrating Finish

High-performance beauty made for confident daily results

$90.95

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Why customers choose Auvira Beauty

Too Faced Born This Way Super Coverage Multi-Use Concealer is a full-coverage, hydrating liquid concealer designed to conceal, contour, highlight, and retouch with a natural, photo-ready finish.

This multi-use concealer blends high-pigment coverage with skin-loving ingredients like hyaluronic acid and coconut water to create a seamless, long-wearing result that won’t look heavy or mask-like. The formula is oil-free, non-comedogenic, vegan, and cruelty-free, and it’s formulated to be photo-friendly so it resists flashback for camera-ready appearances. Packaged in a 0.45 fl oz tube, it’s made to handle everyday spot coverage and full-face concealing while still feeling comfortable on the skin.

How well does it cover dark circles and blemishes?

This concealer delivers full, buildable coverage that effectively hides discoloration, under-eye darkness, and occasional breakouts while keeping a natural finish. It’s formulated with concentrated pigments so a little goes a long way, yet it blends smoothly to avoid cakey texture.

  • High-pigment formula for strong, buildable coverage
  • Undetectable finish suitable for under-eye and spot use
  • Oil-free and non-comedogenic to help reduce pore-clogging risk
  • Long wear—designed to last up to 12 hours with minimal fading

Will it feel drying on my skin or accentuate fine lines?

The Born This Way concealer includes hydrating actives like hyaluronic acid and coconut water to help maintain moisture and reduce the appearance of dryness. Its texture balances coverage and comfort, minimizing the settling into fine lines when applied and blended correctly.

  • Hyaluronic acid for moisture retention and smoother appearance
  • Coconut water to help refresh skin without heaviness
  • Satin-natural finish that reduces visible creasing with proper priming
  • Best applied with light tapping motion and set sparingly where needed

Can I use this concealer for contouring and highlighting as well?

Yes—this is a multi-use formula made to conceal, contour, and highlight depending on the shade choices and application technique. Use a shade close to your skin tone to cover, a lighter shade to brighten and highlight, and a deeper shade to contour and add dimension.

  • Versatile shade selection supports spot correction and sculpting
  • Blendable consistency works with brushes, sponges, or fingertips
  • Buildable opacity allows seamless transitions between shaded areas
  • Photo-friendly formula that performs well on camera and in person

Is the product ethically formulated and camera-safe?

The concealer is vegan and cruelty-free and designed to avoid flashback, making it a reliable choice for portraits, events, and everyday photography. Its oil-free profile and lightweight finish aim to stay true under different lighting conditions.

  • Vegan and cruelty-free label for ethical purchasing
  • Photo-friendly formulation minimizes flashback in photos
  • Oil-free base reduces shiny buildup through the day
  • Packaged in a travel-friendly 0.45 fl oz tube for easy touch-ups

Who this is for: Beauty lovers who want a single concealer that does more than hide imperfections—this product suits anyone seeking full-coverage results without a heavy feel, including people who need reliable under-eye coverage, photographers and content creators wanting a flash-safe finish, and users who appreciate hydrating, skin-supporting ingredients in their makeup. It’s ideal for those who prefer buildable, multi-purpose products that can double for contour and highlight while staying comfortable during long wear.

Ingredients

Ingredients: Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]

FAQ

Q: Is Born This Way Super Coverage Concealer suitable for sensitive skin?

A: The oil-free, non-comedogenic formula is made to be comfortable; patch-test first if you have sensitive skin or known ingredient reactions.

Q: How do I prevent creasing under the eyes?

A: Apply a small amount, gently tap to blend, use a hydrating primer, and set lightly with translucent powder to reduce creasing.