Too Faced

Too Faced Born This Way Super Coverage Multi-Use Concealer — Nude 0.45 fl oz, Hydrating Full-Coverage, Photo-Friendly Finish

High-performance beauty made for confident daily results

$90.95

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Why customers choose Auvira Beauty

Too Faced Born This Way Super Coverage Multi-Use Concealer is a full-coverage, hydrating liquid concealer that covers dark circles, blemishes, and evens skin with a natural, photo-friendly finish.

This multi-tasking concealer blends high-pigment coverage with hydrating ingredients so you can conceal, contour, highlight, and retouch with one product. Formulated to feel comfortable on the skin, it uses hyaluronic acid, coconut water, and alpine rose to maintain moisture while delivering long-lasting wear without appearing heavy or cakey.

How well does this concealer hide dark circles and blemishes?

Born This Way's super-concentrated pigments are designed to mask discoloration while still looking undetectable. The oil-free, non-comedogenic formula sits smoothly under the eyes and on breakout areas without clinging to dry patches.

  • Full-coverage pigment to neutralize redness and dark circles
  • Lightweight application that blends seamlessly into skin
  • Up to 12-hour wear for daytime reliability
  • Designed to avoid flashback in photos

Will this concealer keep my under-eye area hydrated?

Yes — the formula includes hyaluronic acid and coconut water to help retain moisture and prevent creasing. These ingredients help the product layer comfortably without emphasizing fine lines.

  • Hyaluronic acid helps attract and hold hydration
  • Coconut water provides lightweight moisture for a fresh look
  • Alpine rose contributes to a smooth, comfortable finish
  • Non-drying, designed for daily wear and touch-ups

How can I use this product beyond simple concealing?

This is purposely multi-use: you can conceal imperfections, sculpt with contour, brighten with highlighting, and touch up throughout the day. Its creamy texture makes it blendable for precise application or broader coverage when needed.

  • Apply a thin layer for brightening under-eyes
  • Use a slightly darker shade to contour and add definition
  • Tap a lighter shade on high points to highlight naturally
  • Build coverage where blemishes need stronger camouflage

Is this concealer suitable for photography and long wear?

The Born This Way formula is crafted to be photo-friendly with minimal flashback, so it appears natural both in person and on camera. Its full-coverage pigments and comfortable wear profile support extended use throughout busy days or events.

  • Photo-friendly formula for camera-ready results
  • Long-wear pigments that maintain coverage up to 12 hours
  • Oil-free, non-comedogenic to reduce pore-clogging risk
  • Vegan and cruelty-free manufacturing standards

Who is this for? If you want an all-in-one concealer that combines strong coverage with skin-friendly hydration, this product is aimed at anyone seeking reliable concealment without a heavy finish. It works well for people who need targeted camouflage for dark circles or blemishes, makeup artists who value a versatile liquid for contouring and highlighting, and anyone who wants camera-safe, long-lasting results with a natural look.

Ingredients

Ingredients: Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]

FAQ

Q: Is this concealer suitable for sensitive skin?

A: The formula is oil-free and non-comedogenic with hydrating ingredients, but patch testing is recommended for very sensitive skin.

Q: Can I use this concealer for contouring?

A: Yes — its multi-use texture blends well for contouring, highlighting, and full-coverage concealing.