Too Faced Born This Way Natural Finish Longwear Liquid Foundation, 1.01 fl. oz — Hydrating, Medium-to-Full Coverage

Too Faced Born This Way Natural Finish Longwear Liquid Foundation is a hydrating, weightless foundation that delivers medium-to-full, natural-looking coverage with up to 24 hours of wear.

This cult-favorite formula blurs the line between makeup and skin, providing true-to-tone color, a natural finish, and a breathable texture that resists sweat, humidity, and transfer. Designed to appear undetectable in photos and real life, the foundation aims to reduce the appearance of pores and even skin tone without caking or streaking. It’s vegan and cruelty-free, offered in a compact 1.01 fl. oz. bottle for everyday use or travel.

How long will coverage last during a busy day?

Born This Way Longwear Foundation is formulated for extended wear and is engineered to stay put through typical daily activities. The formula resists fading, creasing, and transfer while maintaining hydration so skin doesn’t look dry or cakey even after many hours.

• Up to 24-hour wear performance
• Resistant to sweat, humidity, and water
• Fadeproof and crease-proof finish

What kind of finish and coverage can I expect?

The finish is natural and skin-like, offering medium-to-full coverage that blends seamlessly without masking skin texture. It reduces pore visibility and smooths skin tone while staying non-cakey and non-streaking for a realistic, photographed-friendly result.

• Medium-to-full buildable coverage
• Natural, non-matte, non-dewy finish that mimics skin
• Minimizes the appearance of pores and uneven tone

Is this foundation suitable for my skin type and daily routine?

The formula is hydrating yet oil-free, so it works well for a range of skin types from normal to combination and dry skin that needs moisture without added oil. Because it’s transfer-resistant and photo-friendly, it fits into active days, long events, or frequent photo moments.

• Hydrating: helps keep skin comfortable
• Oil-free: good for combination and oil-prone areas
• Vegan and cruelty-free for conscious shoppers

How should I apply and build coverage without caking?

Apply a small amount to center of the face and blend outward with a brush, sponge, or fingertips; the texture is designed to be easily sheered or built. Because the formula is non-caking and non-streaking, layer thinly for everyday wear or add additional product where extra coverage is needed.

• Start with a light layer and build only where needed
• Use a damp sponge for a more skin-like finish, brush for fuller coverage
• Set selectively with powder to lock areas prone to shine

Who is this for: This foundation is for anyone seeking a longwear, photographic-friendly base that looks like skin—not makeup. It suits users who want buildable medium-to-full coverage with hydrating, oil-free comfort and lasting resilience against sweat, humidity, and transfer. Ideal for daily wearers, event-goers, and content creators who need true-to-tone color and a natural finish that holds up from morning until night.

Ingredients

Ingredients: Water Aqua Eau, Dimethicone, Coco-caprylate/caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl Peg/ppg-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (ci 77891), Iron Oxides (ci 77491), Iron Oxides (ci 77492), Iron Oxides (ci 77499)] ILN53753 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.