Too Faced Born This Way Longwear Liquid Foundation — 1.01 fl. oz., Natural Finish, Hydrating Medium-to-Full Coverage

Too Faced Born This Way Natural Finish Longwear Liquid Foundation is a hydrating, medium-to-full coverage liquid foundation that delivers a natural, long-lasting look without feeling heavy.

This updated formulation combines buildable coverage with moisture-balanced wear so skin looks refined yet lived-in. The lightweight texture blurs imperfections and resists transfer, sweat, and humidity to maintain a true-to-shade finish through the day. It’s vegan and cruelty-free, offered in a convenient 1.01 fl. oz. pump bottle for precise application.

How does this foundation perform on long days?

The Born This Way Longwear formula is engineered to stay put throughout extended wear while keeping skin comfortable. It resists fading and creasing so coverage looks consistent from morning until evening.

• 24-hour wear technology that aims for lasting coverage
• Transfer- and sweat-resistant finish helps prevent smudging
• Color-true formulation to minimize midday oxidation
• Non-caking texture that layers without settling into lines

What kind of finish and coverage should I expect?

The texture provides medium-to-full, buildable coverage that appears natural on skin rather than mask-like. The finish is designed to look like skin—softly diffused rather than flat matte—so features appear evened out but realistic.

• Buildable medium-to-full coverage for customizable concealment
• Natural finish that blurs pores and evens tone
• Non-streaking application for seamless blending
• Photo-friendly formula for camera-ready results

Is this suitable for oil-prone or dry skin types?

The balance of hydration without oils makes it versatile across skin types: hydrating enough to prevent patchiness on drier skin while remaining oil-free to help control shine on oilier complexions. Finish and longevity can be enhanced with primers or setting powders tailored to your skin.

• Hydrating base to reduce dryness and flaking
• Oil-free formulation to minimize excess shine
• Non-poring and non-caking for even surface appearance
• Pairs well with mattifying or hydrating primers as needed

How should I apply and layer this foundation for best results?

Apply in thin layers, building only where you need extra coverage to keep the natural effect. Use a damp sponge for a skin-like finish or a dense brush for fuller coverage; finish with a light dusting of powder if you need longer oil control.

• Start with a small amount and blend outward for an even base
• Use a sponge for sheer, skin-like coverage; brush for more opacity
• Layer strategically on high-coverage areas like the nose or cheeks
• Set with powder in the T-zone if extra mattifying is required

Who this product is for: Anyone seeking a longwear foundation that looks like skin—people who want buildable, natural-looking coverage with hydration but without heavy oils. Ideal for those who need a transfer-resistant, photo-friendly base that wears steadily through busy days, workouts, or humid climates, and for shoppers committed to vegan and cruelty-free beauty choices.

Ingredients

Ingredients: Water Aqua Eau, Dimethicone, Coco-caprylate/caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl Peg/ppg-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (ci 77891), Iron Oxides (ci 77491), Iron Oxides (ci 77492), Iron Oxides (ci 77499)] ILN53753 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.