Too Faced Born This Way Liquid Foundation Natural Finish 1.01 fl. oz — Medium-to-Full, Hydrating Longwear

Too Faced Born This Way Natural Finish Longwear Liquid Foundation is a hydrating, weightless liquid foundation that delivers medium-to-full, natural-looking coverage with up to 24-hour wear.

This foundation is designed to blur the line between skin and makeup: it provides buildable coverage that looks like real skin while resisting water, sweat, and transfer. Lightweight and non-caking, the formula claims to minimize the look of pores and even skin tone, and it comes in a compact 1.01 fl. oz. bottle ideal for daily use or travel. Vegan and cruelty‑free, the product aims to be photo‑friendly and long‑lasting for all-day wear.

How natural does the finish look on camera and in person?

The finish is formulated to read as skin rather than heavy makeup—matte without looking flat and luminous without appearing oily. It’s intended to be photo‑friendly so flash and studio lights don’t cause an unnatural shine or flashback.

• Natural, skin-like finish that blurs imperfections
• Photo‑friendly pigments reduce flashback in photos
• Light-reflecting properties for a healthy-looking glow
• Buildable coverage from medium to full without caking

Will it stay put through sweat, humidity, and long days?

This formula is built to be long‑wearing and resistant to common causes of makeup breakdown such as sweat and humidity. It’s described as waterproof, crease‑proof, and transfer‑resistant, so it’s suitable for days when you need your look to last from morning to night.

• Up to 24-hour wear claims for extended longevity
• Waterproof and sweat‑resistant formulation
• Transfer‑resistant finish reduces rub-off onto clothing
• Fadeproof and creaseproof for minimal touch ups

How does it perform on different skin types and concerns?

The foundation is hydrating but oil‑free, so it’s intended to balance comfort with control across a range of skin types. It’s non‑caking and non‑streaking, which helps maintain an even appearance without settling into fine lines or emphasizing texture.

• Hydrating ingredients for dry or combination skin comfort
• Oil‑free formula helps reduce excess shine on oily skin
• Minimizes the appearance of pores and uneven tone
• Non‑poring finish prevents accentuating texture or fine lines

How should I apply and build coverage for best results?

Apply a small amount to start and blend with a damp sponge, brush, or fingertips to achieve a skinlike effect. For fuller coverage, layer thin applications rather than applying a single thick coat to avoid a mask-like finish.

• Start with a pea‑sized amount and build where needed
• Use a damp sponge for seamless, airbrushed coverage
• Layer thin coats to reach medium-to-full opacity without caking
• Set with a light powder in the T‑zone if you need extra longevity

Who is this for: Too Faced Born This Way Natural Finish Longwear Liquid Foundation is suited for anyone seeking a realistic, long‑lasting foundation that hydrates without feeling heavy. It’s a good option for people who want medium to full, buildable coverage that photographs well and holds up through heat, sweat, and busy days. Because the formula is oil‑free and non‑caking while offering skin‑enhancing benefits, it appeals to mixed skin types—those with dry, combination, or oilier complexions who still want a natural finish. The 1.01 fl. oz. size also works well for testing shades or carrying in a makeup bag for touchups.

Ingredients

Ingredients: Water Aqua Eau, Dimethicone, Coco-caprylate/caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl Peg/ppg-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (ci 77891), Iron Oxides (ci 77491), Iron Oxides (ci 77492), Iron Oxides (ci 77499)] ILN53753 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.