Too Faced

Too Faced Born This Way Liquid Foundation — Hydrating, Oil-Free Longwear, 1.01 fl oz, Medium-to-Full Coverage, Natural Finish

High-performance beauty made for confident daily results

$138.29

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Why customers choose Auvira Beauty

Too Faced Born This Way Natural Finish Longwear Liquid Foundation is a hydrating, medium-to-full coverage foundation that mimics skin for long-lasting, natural-looking wear.

This updated version of a best-selling foundation delivers a breathable texture that blurs imperfections while feeling lightweight on the skin. Formulated to resist sweat, humidity and transfer, it aims to maintain color accuracy and a natural finish throughout the day without caking or settling into fine lines. The oil-free, vegan and cruelty-free formula offers a balance of hydration and wear suitable for a wide range of skin types.

How does this foundation look on the skin during all-day wear?

The finish reads as natural and skinlike rather than matte or overly dewy, so it photographs and sits subtly on the complexion. Designed for extended wear, the formula resists fading and transfer so coverage stays even from morning to night.

  • 24-hour wear claims for long-lasting color retention
  • Transfer-resistant to reduce smudging on clothes and masks
  • Non-caking texture prevents buildup in fine lines
  • Photo-friendly formula for consistent appearance in photos

What level of coverage and finish can I expect?

Coverage ranges from medium to full depending on application—sheered with a brush or sponge, built up where you need more coverage. The result is a natural finish that blurs pores and evens skin tone without looking mask-like.

  • Medium-to-full coverage that layers without streaking
  • Minimizes the look of pores for a smoother surface
  • Non-streaking and non-poring for a seamless application

Will this foundation work for oily or combination skin?

The formula is oil-free yet hydrating, making it suitable for combination and oily skin types seeking lasting control without over-drying. It’s designed to resist sweat and humidity while maintaining a natural finish, so it won’t emphasize oil-prone areas.

  • Oil-free formulation helps reduce shine buildup
  • Resistant to sweat and humidity for reliable wear
  • Hydrating elements prevent tightness in dry zones

Is this foundation suitable for sensitive skin or animal-friendly shoppers?

The product is vegan and cruelty-free, catering to shoppers who avoid animal-derived ingredients and animal testing. While not a medical product, it’s formulated to be non-caking and non-streaking to limit irritation from makeup buildup; always patch-test if you have reactive skin.

  • Vegan ingredients and cruelty-free certification
  • Non-caking texture reduces makeup-related irritation risk
  • Recommended patch-test for very sensitive skin types

Who this is for: This foundation is aimed at anyone seeking a skinlike, long-wearing base—especially people who want medium-to-full coverage without a heavy feel. It suits daily commuters, people in humid climates, makeup users who photograph frequently, and shoppers looking for a vegan, cruelty-free option that balances hydration and staying power.

Ingredients

Ingredients: Water Aqua Eau, Dimethicone, Coco-caprylate/caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl Peg/ppg-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (ci 77891), Iron Oxides (ci 77491), Iron Oxides (ci 77492), Iron Oxides (ci 77499)] ILN53753 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

FAQ

Q: How long does Too Faced Born This Way foundation last on skin?

A: The formula is designed for extended wear—up to 24 hours of color retention and resistance to transfer and humidity.

Q: Is this foundation vegan and suitable for sensitive skin?

A: It is vegan and cruelty-free; for sensitive skin, perform a patch test first since individual reactions vary.