tarte eye highlight pencil — White twist-up highlighter for eyes & brows, longwear smudger

tarte fake awake eye highlight is a twist-up gel pencil that brightens inner corners, waterline, brow bone, nose and Cupid’s bow for instant wide-awake definition.

This slim highlighter pencil blends a creamy, longwear gel with a built-in smudger to lift and open the eye area in seconds. Designed to neutralize the inner rim, reflect light at key facial points and create the illusion of more rested eyes, the formula is vegan, cruelty-free and free of parabens, mineral oil, phthalates, triclosan, SLS and gluten. The pen comes in a crisp white (and nude) shade to suit a range of skin tones and makeup looks.

How does this pencil make eyes look more awake?

The creamy gel color cancels dull tones along the inner rim and brightens light-reflecting areas like the inner corner and waterline. Applied strategically, it visually lifts and creates the appearance of a wider, more alert eye without heavy makeup.

• Neutralizes inner rim discoloration for a cleaner white of the eye
• Brightens inner corner and waterline to enlarge the eye
• Adds subtle highlight on brow bone and nose for lifted contours
• Built-in smudger blends quickly for natural-looking results

Will this last through a busy day or light activity?

tarte’s gel formula is created for longwear performance and is described as waterproof and all-day in clinical testing. While individual wear time varies by skin type and activity level, it’s formulated to resist fading and smudging under normal daily conditions.

• Clinical study notes all-day wear and waterproof performance*
• Smudge-resistant texture holds on the waterline and inner rim
• Twist-up delivery avoids sharpening and keeps application smooth
• Works well under and over other eye makeup

How do you apply it for fast, natural results?

Twist the pencil to reveal the gel tip, sweep along the inner rim or waterline, then tap the built-in smudger to soften edges. Use short strokes in the inner corner and a feathered swipe on the brow bone or Cupid’s bow for precise brightening.

• Apply a thin line to the inner rim or waterline for instant brightness
• Dot or sweep into the inner corner and blend with the smudger
• Use a light touch on the brow bone and nose bridge for subtle lift
• Layer briefly for stronger highlight; remove easily with makeup remover

Is this gentle enough for sensitive eyes and contacts?

The formula is dermatologist- and ophthalmologist-tested and marked safe for contact lens wearers, making it a good choice for sensitive eyes. It avoids common harsh additives and is vegan and cruelty-free for those with ingredient preferences.

• Ophthalmologist and dermatologist tested
• Safe for contact-lens wearers when used as directed
• Free from parabens, mineral oil, phthalates, triclosan, SLS and gluten
• Vegan and cruelty-free formulation

Who is this for: Anyone who wants an easy, portable trick to brighten tired-looking eyes without layering heavy makeup. It’s ideal for on-the-go touch-ups, minimal makeup days, makeup artists who need a quick brightening pen, and people seeking cleaner ingredients and contact-lens-safe formulas. Use in white for maximum brightness or nude for a more subtle, natural lift.

*Clinical study based on 32 subjects; results varied per individual.

Ingredients

Please refer to product packaging for the most up to date list of ingredients and country of origin. Trimethylsiloxysilicate, dimethicone, synthetic wax, microcrystalline wax/cera microcristallina/cire microcristalline, diisostearyl malate, calcium aluminum borosilicate, isohexadecane, aluminum hydroxide, kaolin, silica, sorbitan isostearate, silica silylate, tin oxide, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, titanium dioxide (CI 77891).