shu uemura art of hair

shu uemura art of hair Silk Bloom Shampoo for Damaged & Color-Treated Hair, 10 fl oz — Japanese Argan Oil, Ceramides

High-performance beauty made for confident daily results

$154.76

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Why customers choose Auvira Beauty

Silk Bloom Shampoo by shu uemura art of hair is a restorative, phthalate-free shampoo that gently cleanses, repairs and smooths damaged or color-treated hair using Japanese argan oil, ceramides and vitamin E.

Silk Bloom Shampoo combines lightweight cleansing with targeted conditioning to improve the look and feel of weakened strands. Its formula centers on Japanese-sourced argan oil to nourish, ceramides to strengthen the cuticle-fiber interface, and vitamin E to support overall hair resilience. The pump-friendly 10 fl oz size fits in a shower caddy and is formulated to be safe for color-treated hair while leaving hair visibly silkier and softer to the touch.

How does this shampoo help repair damaged hair?

The formula works on multiple layers of the hair fiber: argan oil replenishes surface lipids, ceramides reinforce the bond between cortex and cuticle, and vitamin E offers antioxidant support for smoother-looking strands. Regular use reduces the appearance of split ends and rough texture without weighing hair down.

  • Japanese argan oil for replenishing dry areas and restoring shine
  • Ceramides to strengthen and seal the cuticle
  • Vitamin E to help smooth and condition hair surface
  • Phthalate-free gentle surfactants to cleanse without over-stripping

Will it protect my color-treated hair?

Yes — the gentle, non-stripping base and nourishing actives are selected to retain color vibrancy while improving hair health. By strengthening the cuticle and reducing roughness, the shampoo helps color last longer and look fresher between salon visits.

  • Low-impact cleansing to minimize color fade
  • Moisture and lipid replenishment to maintain color reflectivity
  • Safe for routine use on dyed and highlighted hair

How should I use it for best results?

Apply to wet hair, lather gently focusing on the scalp, then rinse thoroughly. Follow with a conditioner or the matching Silk Bloom mask for deeper repair; use consistently two to three times weekly or more often if needed for damage control.

  • Wet hair fully before applying a quarter-sized amount for short hair, larger for longer lengths
  • Massage into scalp and mid-lengths, avoid rough rubbing of ends
  • Rinse, then apply Shu Uemura Silk Bloom conditioner or treatment for maximum smoothing

Is this product suitable for sensitive or chemical-treated scalps?

The formulation is phthalate-free and designed for gentle cleansing, reducing the risk of harsh irritation from aggressive surfactants. While safe for color-treated hair, those with specific scalp conditions or allergies should review the ingredient list or consult a dermatologist before use.

  • Phthalate-free for a milder ingredient profile
  • Gentle surfactants minimize scalp dryness
  • Not a medical treatment; check ingredients if you have known sensitivities

Who is this for? Silk Bloom Shampoo is made for anyone with weakened, dry or chemically treated hair who wants a salon-grade, restorative daily cleanser. It suits people seeking lightweight nourishment and improved smoothness without sacrificing color longevity — ideal for color-treated clients, heat-styled hair, or strands that need targeted strengthening and shine.

Ingredients

1152843 K - INGREDIENTS: AQUA / WATER / EAU • SODIUM LAURETH SULFATE • COCO-BETAINE • GLYCERIN • GLYCOL DISTEARATE • POLYQUATERNIUM-10 • SODIUM CHLORIDE • PPG-5-CETETH-20 • SODIUM BENZOATE • SODIUM HYDROXIDE • CITRIC ACID • CARBOMER • SALICYLIC ACID • ARGANIA SPINOSA KERNEL OIL • BENZYL SALICYLATE • ALCOHOL • CITRONELLOL • BENZYL ALCOHOL • COUMARIN • 2-OLEAMIDO-1,3-OCTADECANEDIOL • GENTIANA LUTEA ROOT EXTRACT • PHENOXYETHANOL • PARFUM / FRAGRANCE (F.I.L. N291658/1).

FAQ

Q: Is shu uemura Silk Bloom Shampoo safe for color-treated hair?

A: Yes — its gentle, non-stripping formula is formulated to protect color while nourishing damaged strands.

Q: How often should I use this shampoo for damaged hair?

A: Use two to three times weekly for repair; increase as needed and follow with a conditioner or mask for best results.