SEVEN Hydrate Sulfate-Free Shampoo — Cactus Flower & Pro Vitamin B5 for Dry, Color-Treated Hair

SEVEN Hydrate Sulfate Free Shampoo is a rich, moisture-first cleansing formula that quenches dry hair using cactus flower, Pro Vitamin B5, and gentle surfactants.

Designed to revive dry, thirsty strands without stripping natural oils, this sulfate- and paraben-free shampoo gives a creamy lather while leaving no heavy residue. Formulated in the USA and inspired by stylist standards, the Hydrate shampoo pairs well with SEVEN Hydrate conditioner to lock in softness and manageability. It’s suitable for all hair types but especially helpful for porous, curly, or chemically treated hair that needs steady moisture and shine.

How does SEVEN Hydrate Shampoo restore moisture without weighing hair down?

The formula uses hydrating botanicals and Pro Vitamin B5 to attract and retain moisture while mild cleansing agents remove buildup without harsh stripping. That balance preserves natural movement and prevents the flat, greasy feel some heavy moisturizers create. It rinses clean for a hydrated but airy finish.

• Cactus flower extract helps lock in water for long-lasting softness
• Pro Vitamin B5 (panthenol) improves surface smoothness and elasticity
• Sulfate-free surfactants cleanse gently without heavy silicones

Will this shampoo work on colored, curly, or chemically treated hair?

Yes—its gentle, residue-free formula suits color-treated and chemically processed hair because it avoids harsh sulfates and parabens that can accelerate fading or damage. For curls, the added hydration helps reduce frizz and define shape. Use with a matching conditioner to seal moisture and protect color vibrancy.

• Safe for color-treated hair when used as part of a sulfate-free routine
• Boosts curl manageability and reduces frizz
• Pairs with SEVEN Hydrate conditioner for best results

How should I use this shampoo to get the best results?

Apply a small amount to wet hair, emulsify into a creamy lather, and massage through the scalp and lengths to lift impurities and distribute hydration. Rinse thoroughly and follow with SEVEN Hydrate conditioner to lock in moisture. For very dry or porous hair, a second shampoo pass can help evenly distribute hydrating actives.

• Use on wet hair, massage into scalp and lengths, then rinse
• Follow with SEVEN Hydrate conditioner to seal hydration
• Repeat once if hair is especially product-laden or very dry

What are the key ingredients and what do they do?

Hydrate centers on moisture-attracting and protective ingredients rather than heavy oils or silicones. Each component supports softness, shine, or scalp clarity without leaving buildup, making it practical for everyday or routine use. The blend was selected to complement professional styling needs and modern ingredient standards.

• Cactus flower: moisture retention and surface hydration
• Pro Vitamin B5: improves texture and helps hair feel stronger
• Gentle, sulfate-free cleansers: remove dirt without stripping oils

Who is this for: SEVEN Hydrate Sulfate Free Shampoo is ideal for anyone with dry, porous, curly, or chemically treated hair seeking a salon-grade, hydrating wash that avoids sulfates and parabens. It fits daily to twice-weekly routines for people who want a noticeable increase in softness and manageability without limpness. If you want lightweight moisture, easier styling, and a clean rinse, this shampoo is built to support those goals when used with complementary conditioning products from SEVEN.

Ingredients

Water (Aqua), Sodium C14-16 Olefin Sulfonate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Cocamidopropylamine Oxide, Glycerin, Butyrospermum Parkii (Shea) Butter, Algae Extract, Camellia Sinensis Leaf (White Tea) Extract, Arctium Majus Root (Burdock) Extract, Citrus Limon (Lemon) Fruit Extract, Citrus Limon (Lemon) Peel Extract, Helianthus Annuus (Sunflower) Seed Extract, Malva Sylvestris (Mallow) Flower Extract, Equisetum Arvense (Horsetail) Extract, Hibiscus Rosa-Sinensis Flower Extract, Hydrastis Canadensis (Golden Seal) Root Extract, Panthenol, Cereus Grandiflorus (Cactus) Flower Extract, Betaine, Butylene Glycol, C11-15 Pareth-7, C12-16 Pareth-9, Cetrimonium Chloride, Citric Acid, Cocamidopropyl Hydroxysultaine, Cocamide MEA, Cysteine, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Hexapeptide-11, Hexylene Glycol, Hydrolyzed Rice Protein, PEG-12 Dimethicone, PEG-150 Distearate, PEG-200 Hydrogenated Glyceryl Palmate, PEG-7 Glyceryl Cocoate, Phytantriol, Polyquaternium-59, Polyquaternium-7, Silicone Quaternium-3, Sodium Hydroxide, Sodium Lauroyl Sarcosinate, Tetrasodium Glutamate Diacetate, Trideceth-12, Trimethylsiloxyamodimethicone, Ethylhexylglycerin, Phenoxyethanol, Pyrus Malus (Apple) Fruit Extract, Saccharum Officinarum (Sugarcane) Extract, Fragrance (Parfum).