Redken Pliable Styling Paste — Medium Hold Texturizing Paste, Lightweight Flexible Finish (2.1 oz)

Redken Pliable Paste is a lightweight, reworkable styling paste that adds medium hold, texture, and flexible definition to short or layered hair without weighing strands down.

Designed by Redken professionals, this pliable styling paste provides grip, separation, and long-lasting control while keeping hair natural-looking and touchable. It works on a wide range of lengths and textures to create shaped looks, textured curls, or effortless beach waves. The formula stays flexible so you can restyle during the day without flakiness or build-up.

How does Pliable Paste create texture without heaviness?

Pliable Paste is formulated to add grip and separation while remaining lightweight, so strands gain volume and definition rather than limpness. The paste distributes evenly for instant texturizing and dries without sticky residue.

• Lightweight medium-hold formula that preserves movement
• Adds tactile grip for shaping and separation
• Non-flaky finish that avoids buildup on hair
• Works on damp or dry hair for flexible styling

What styling results can I expect from this paste?

Expect controlled, natural-looking styles — from structured short cuts to undone waves. The product holds shape while allowing reworkability, so you can twist, mold, or tousle hair as the day goes on.

• Defines layered cuts and accentuates texture in short styles
• Creates lightweight, textured curls or soft beach waves
• Maintains medium hold without a stiff or crunchy feel
• Enables touch-ups and reshaping without product buildup

How do I apply Redken Pliable Paste for best effect?

Smaller amounts deliver a natural finish; build as needed for stronger definition. Warm a pea-sized amount between palms, then apply to damp hair to shape or to dry hair for texture and separation.

• Rub a small amount between hands to emulsify before applying
• Apply to damp hair to mold and shape; use on dry hair for finishing texture
• To layer, pull hands apart over hair after rubbing product between palms
• Reworkable throughout the day — add a little more for renewed definition

Will this paste suit different hair types and lengths?

Yes — the formula is versatile enough for fine to thick hair and short to long lengths. It enhances grip on fine hair without weighing it down and adds control and separation for thicker textures.

• Fine hair: adds volume and grip without flattening
• Medium hair: sculpts layers and holds shapes naturally
• Thick/coarse hair: provides manageability and definition
• Short and layered cuts benefit from enhanced twists and separation

Who is this for: Redken Pliable Paste is ideal for anyone seeking a medium-hold texturizer that keeps styles flexible and touchable — from stylists shaping short, layered looks to individuals wanting effortless waves, defined curls, or a lived-in finish without stiffness. It's especially useful for people who restyle during the day and need a product that won’t flake or build up over time.

Ingredients

Aqua / Water / Eau, Butylene Glycol, Steareth-20, Cetearyl Alcohol, PVP, PPG-5-Ceteth-20, PEG-100 Stearate, Glyceryl Stearate, Dimethicone, Propylene Glycol Ceteth-3 Acetate, Phenoxyethanol, PEG-150 Pentaerythrityl Tetrastearate, Parfum / Fragrance, Methylparaben, Guar Hydroxypropyltrimonium Chloride, Ethylparaben, PEG-90M, Disodium EDTA, Hexyl Cinnamal, Benzyl Salicylate, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Linalool, Benzyl Alcohol, Butylphenyl Methylpropional, Citronellol, Geraniol, Coumarin, CI 42090 / Blue 1, CI 17200 / Red 33.