Redken Blondage Purple Shampoo for Blonde, Bleached or Highlighted Hair — 10.1 fl oz, Tone-Depositing & Strengthening

Redken Blondage Color Depositing Purple Shampoo is a violet-toned shampoo that neutralizes brassiness while reinforcing and brightening blonde, bleached, or highlighted hair.

Designed by a salon professional brand, this 10.1 fl oz shampoo blends concentrated violet pigment with a Triple Acid Protein complex and salicylic acid to gently cleanse, tone warm undertones and help fortify fragile lightened hair. It’s formulated for between-appointment touch-ups that maintain a cooler, more even blonde without heavy buildup.

How quickly does it reduce yellow or orange tones?

You’ll notice immediate visual toning after use because the ultra-violet pigments deposit on the hair surface to counteract warm undertones. Results depend on your starting shade and how long you leave the product on, so many users see cooler tones after just one application.

• Works on blonde, bleached, highlighted, and gray hair
• Leave on 3–5 minutes for maintenance toning
• Use 2–3 times weekly for ongoing brass control
• Stronger brass requires longer or more frequent application

Will this shampoo make my hair feel dry or stiff?

The Blondage formula cleanses while adding moisture and softness; it is not a clarifying shampoo that strips the hair. Conditioning agents, glycerin, and proteins in the formula help maintain smoothness so hair feels manageable after rinsing.

• Contains Triple Acid Protein complex to support fiber strength
• Glycerin and conditioning ingredients to preserve softness
• Gentle cleansing action suitable for color-treated hair

How does it help strengthen and protect bleached strands?

Salicylic acid and targeted proteins work together to address weakened areas along the hair shaft. While the pigment corrects tone, the protein complex supports structure to reduce breakage and improve the overall appearance of lightened hair.

• Salicylic acid helps smooth and fortify hair from the core
• Protein and amino acids rebuild surface integrity
• Regular use can improve resilience between salon visits

How should I use it for best results?

Apply to wet hair, lather thoroughly, and leave the shampoo on for the suggested time to allow pigments to deposit. Rinse, and follow with your preferred conditioner or Redken Blondage conditioner to lock in tone and moisture.

• Use 2–3 times a week depending on brass level
• Leave on 3–5 minutes for maintenance; adjust for intensity
• Rinse thoroughly and follow with conditioner for softness
• Avoid daily use unless directed by a stylist

Who is this for: Redken Blondage Color Depositing Purple Shampoo is made for people with blonde, highlighted, bleached, or silver hair who want to neutralize yellow and orange undertones while supporting hair strength. It’s ideal for anyone aiming to preserve salon color and brightness between professional services, especially those concerned about breakage and fading. If you prefer a gentle cleansing shampoo that also deposits corrective pigment and fortifies strands, this product suits at-home maintenance routines.

Ingredients

Aqua/Water/Eau, Sodium Laureth Sulfate, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Sodium Lauryl Sulfate, Parfum/Fragrance, Amodimethicone, Sodium Chloride, Sodium Benzoate, Polyquaternium-7, Polyquaternium-10, Peg-40 Hydrogenated Castor Oil, Ci 60730/Acid Violet 43, Salicylic Acid, Carbomer, Bht, Trideceth-6, Linalool, Arginine, Glutamic Acid, Serine, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Cetrimonium Chloride, Coumarin, Sodium Acetate, Isopropyl Alcohol, Phenoxyethanol, Sodium Hydroxide, Citric Acid.