Rare Beauty Eyeshadow Primer - Always An Optimist 0.10 oz (3 mL) Peach-Tinted Weightless Hydrating Base

Rare Beauty's Always An Optimist Weightless Eyeshadow Primer is a featherlight, hydrating base that smooths lids, intensifies shadow color, and helps eyeshadow stay crease-free and vibrant all day.

This peach-tinted, creamy primer from Rare Beauty creates a silky canvas for powder, cream, or liquid eyeshadows without feeling heavy. Formulated to deliver instant hydration that dries quickly, it helps pigments appear brighter while reducing fading, smudging, and creasing. The formula is free from parabens, phthalates, mineral oil, and other unnecessary additives, and is cruelty-free—designed to enhance wear and comfort for a wide range of skin types.

How does this primer make eyeshadow look more vibrant?

The primer's peach tint subtly neutralizes discoloration and brightens the lid so colors sit on a more even, luminous surface. By creating a smooth, slightly tacky base, pigments adhere better and show truer to their pan shade, especially jewel and matte tones. This helps both bold and natural looks read clearer on camera and in person.

• Peach tint cancels out lid darkness for truer color payoff
• Silky texture evens surface for uniform application
• Tackiness improves pigment adherence and saturation

Will the primer keep my eyeshadow from creasing throughout the day?

Yes—its weightless, hydrating formula is designed to lock shadows in place while preventing product migration into lid creases. Independent consumer testing reported high rates of crease control and extended wear. The lightweight finish layers under makeup without adding bulk, which minimizes the chance of creasing even with cream or heavy formulas.

• Fast-drying, lightweight base reduces product movement
• Designed for use with powder, cream, and liquid eyeshadows
• Clinically reported to extend eyeshadow wear and prevent creasing

How do I apply Always An Optimist for the best results?

Use the doe-foot applicator to swipe a thin, even layer across clean, dry lids, then blend gently with fingertips or a flat brush. Allow the primer to set for a few seconds so it forms a smooth base before layering shadows. For hooded lids or oily skin, a slightly thinner application helps maintain longevity without excess product buildup.

• Apply a thin layer from lash line to crease with the doe-foot
• Blend with fingertips or a brush, then let set briefly
• Follow with your preferred powder, cream, or liquid eyeshadow

Is the formula safe for sensitive eyes and everyday wear?

The formulation avoids common irritants like parabens, phthalates, mineral oil, and formaldehyde-releasing agents, and is cruelty-free, which may suit many sensitive users. It provides lightweight hydration without heavy emollients that can weigh down lids. As with any eye product, patch testing is recommended if you have known sensitivities.

• Free from parabens, phthalates, and mineral oil
• Cruelty-free and formulated to be lightweight and hydrating
• Patch test if you have a history of eye product sensitivity

Who is this for? Rare Beauty's Always An Optimist Weightless Eyeshadow Primer is ideal for anyone who wants brighter, longer-lasting eye color without a heavy or sticky feel—makeup lovers who wear eyeshadow daily, professionals layering bold looks, and people with oily or hooded lids seeking crease control. It suits users who prefer cleaner ingredient lists and a featherlight finish that enhances pigment payoff while remaining comfortable for all-day wear.

Ingredients

Water/Aqua/Eau, Isododecane, Talc, Dimethicone, Cetyl PEG/PPG-10/1 Dimethicone, Polysilicone-11, Trimethylsiloxysilicate, Glycerin, Phenoxyethanol, Sodium Chloride, Magnesium Sulfate, Hydrogen Dimethicone, Sodium Dehydroacetate, Disteardimonium Hectorite, Aluminum Hydroxide, Benzoic Acid, Dehydroacetic Acid, Laureth-12, Propylene Carbonate, Ethylhexylglycerin, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).