Rahua Color Full Purple Shampoo for Color-Treated Hair, 9.3 fl oz — Sulfate-Free, Tones Brass

Rahua Color Full Purple Shampoo is a plant-powered, sulfate-free cleanser formulated to protect and refresh color-treated hair while toning brassiness.

Built from Amazonian botanicals and specialty oils, this vegan shampoo targets the specific needs of highlighted, blonde, and color-treated hair. It combines Rahua oil and Morete oil with lilac clay and botanicals to gently cleanse, nourish, and help maintain hue between salon visits. The formula is free from sulfates, silicones, parabens, and artificial dyes, and carries a floral gardenia scent for a sensorial finish.

How does Rahua Color Full help maintain hair color?

The shampoo works on multiple fronts to keep color looking fresh: superfine Rahua oil helps anchor pigments deeper into the hair shaft, lilac clay provides gentle toning to counteract brassiness, and Morete oil offers a UV-shielding surface layer. Together these actions slow visible fading and preserve vibrancy so color lasts longer between touch-ups.

• Rahua oil: penetrates to help retain color molecules.
• Lilac clay: neutralizes warm tones for balanced blonde shades.
• Morete oil: forms an outer guard against environmental fading.
• Sulfate-free cleansing: removes buildup without stripping pigments.

Is this shampoo safe for fragile or chemically treated hair?

Yes — the gentle, plant-based surfactants create a mild lather that cleanses without harsh stripping, reducing stress on processed strands. Added botanicals like aloe, hibiscus, and quinoa help hydrate and support elasticity so hair feels smoother and less brittle after use.

• Balanced lather: effective yet non-drying cleansing.
• Hydrating botanicals: improve softness and manageability.
• Free from sulfates and silicones: lowers risk of further chemical damage.

How should I use Rahua Color Full for best results?

Apply the shampoo to thoroughly wet hair, massage into the scalp to build a gentle lather, then rinse completely. For optimal color retention and added conditioning, follow with Rahua Color Full Conditioner and use as your primary cleanser after color services.

• Use on wet hair, work into scalp and lengths.
• Rinse fully, then follow with matching conditioner.
• Use regularly after coloring to extend vibrancy.

What sensory and ethical qualities does this product offer?

Beyond performance, this shampoo features an exotic gardenia fragrance that leaves hair subtly floral. Rahua is also committed to sustainability: ingredients are sourced from the Amazon, formulas are cruelty-free, and each purchase supports rainforest preservation.

• Fragrance: light, floral gardenia top note.
• Clean formulation: no parabens, phthalates, or artificial colorants.
• Sustainability: supports rainforest conservation with ingredient sourcing.

Who is this for: Rahua Color Full Purple Shampoo is suited for anyone with color-treated, highlighted, or naturally light hair who wants a plant-based, gentle cleansing option that helps reduce brassiness and prolong color vibrancy. It fits well into a cruelty-free, clean-beauty routine and is especially useful for blonde, silver, or highlighted hair needing tonal balance and added UV defense.

Ingredients

Aqua, Herbal Infusion of Organic Aloe Barbadensis Leaf Extract, Organic Hibiscus Sabdariffa Flower Extract, Eclipta Prostrata (King of hair) Extract and Organic Vacciniumm Myrtillus (Bilberry Fruit) Extract, Sodium Alpha Olefin Sulfonate, Coco Betaine*, Sodium Cocoyl Isethionate*, Sodium Chloride (Sea salt), Organic Ocimum Basilicum (Sweet Basil) Extract, Vegetable Glycerin, Gardenia Jasminoides (Gardenia Enfleurage) Oil, Aroma, Organic Moringa Oleifera Seed Oil, Cyamopsis Tetragonoloba (Guar) Gum, Kaolin Clay, Zinc Oxide, Sucrose Extract, Mauritia Flexuosa (Morete) Fruit Oil, Oenocarpus Bataua (Rahua Ungurahua) Oil, Linum Usitatissimum (Flax) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Quinoa, Vaccinium Macrocarpon (Cranberry) Seed Oil. *Denotes plant derived ingredient