Pureology Smooth Gloss Shampoo — Sulfate-Free Frizz Control for Color-Treated Hair, 9 fl oz

Pureology Smooth Gloss Shampoo is a sulfate-free smoothing cleanser that fights frizz, shields color, and boosts glossy shine for frizz-prone, color-treated hair.

This salon-grade shampoo combines smoothing technology with color protection to improve manageability and visual shine without stripping dyed hair. Formulated for hair that reacts to humidity and styling, it works as the first step in a frizz-control system designed to deliver conditioned, polished results. The formula is vegan and free of sulfates, making it gentle on treated hair while still providing thorough cleansing and long-lasting smoothness.

How does this shampoo reduce frizz and resist humidity?

The formula smooths the hair surface to reduce friction between strands and helps lock out moisture that causes airborne swelling. That creates a more uniform texture so styles look sleeker and hold up better in humid conditions. Ingredients work together to give measurable frizz control for multiple days after a single wash.

• Up to 72 hours of frizz-defying performance for smoother-looking hair.
• Protects against up to 90% of humidity-driven frizz.
• Improves strand smoothness—formulated to make hair feel up to eight times smoother.

Will it keep my color vibrant while smoothing hair?

Yes—this shampoo is made specifically for color-treated hair, offering cleansing without harsh sulfates that can strip color. The gentle formulation helps preserve tone and saturation while providing the conditioning benefits needed for a glossy finish. It integrates into regular color care routines without compromising salon results.

• Sulfate-free surfactants clean without aggressive fading.
• Conditioning actives protect cuticle integrity to maintain color vibrancy.
• Pairs with Pureology styling products for enhanced color-safe results.

How much shinier and smoother will my hair look after using it?

This shampoo is designed to noticeably increase surface gloss and improve manageability right away. In-use testing shows significant gains in shine and a smoother feel that lasts through styling. For a high-polish finish, follow with the brand’s recommended leave-in styling mist.

• Delivers a reported 50% increase in gloss for a luminous look.
• Provides up to 24 hours of added smoothness and curl definition.
• Works best when used with Silkmorphose Spray for sealing and added gloss.

How should I incorporate this shampoo into my hair routine?

Use this shampoo in place of your regular color-safe cleanser two to three times weekly or as needed for frizz control. Lather, rinse, and repeat if your hair is particularly dirty or product-heavy; follow with a conditioner or the recommended leave-in to lock in the smoothing benefits. For maximum humidity protection, complete the system with a smoothing spray or serum.

• Apply to wet hair, lather, and rinse thoroughly; repeat for deeper cleansing.
• Follow with a color-safe conditioner and Silkmorphose Spray for glossy sealing.
• Use consistently to maintain frizz resistance and enhanced shine.

Who is this for: Pureology Smooth Gloss Shampoo is ideal for people with color-treated, frizz-prone hair who want a sulfate-free option that improves manageability and shine. It suits those living in humid climates or anyone whose hair needs smoothing without sacrificing color vibrancy. If you prefer vegan formulations and professional-grade performance, this shampoo fits into salon-quality care routines and pairs well with styling products designed to lock in gloss and control.