Pureology

Pureology Smooth Gloss Shampoo — Sulfate-Free Frizz Control & Color Protection, 33.8 fl oz

High-performance beauty made for confident daily results

$208.27

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Why customers choose Auvira Beauty

Pureology Smooth Gloss Shampoo is a luxurious, sulfate-free cleanser that tames frizz, protects color and delivers glossy, manageable hair.

Designed for frizz-prone, color-treated hair, this salon-grade shampoo blends smoothing technology with gentle surfactants to reduce surface roughness and enhance shine without stripping color. It promises long-lasting frizz control and humidity resistance while improving manageability and the overall look of color-treated hair.

How does Pureology Smooth Gloss Shampoo reduce frizz in humid conditions?

The formula smooths the hair cuticle and forms a lightweight protective layer that resists moisture from the air, helping strands remain sleek. It focuses on surface control rather than heavy buildup, so hair stays soft and touchable even when humidity spikes.

  • Delivers up to 72 hours of frizz-defying performance.
  • Provides protection against up to 90% humidity.
  • Lightweight film encourages smoothness without weighing hair down.

Will this shampoo preserve my hair color while improving shine?

Yes — the sulfate-free base helps prevent color stripping while specialized conditioners lock in luster. The system is formulated with color care in mind, so you can wash without sacrificing vibrancy or gloss.

  • Sulfate-free surfactants gentle on color-treated hair.
  • Boosts shine by approximately 50% for a glossier finish.
  • Compatible with other Pureology color-protecting products.

What texture and finish can I expect after using it?

The shampoo leaves hair feeling noticeably smoother, reducing surface friction for easier styling and less flyaway. Many users report improved curl definition and a silky finish that lasts through the day when paired with the matching styling spray.

  • Results in up to 8x smoother strands and 24 hours of added smoothness.
  • Enhances curl definition while controlling frizz.
  • Produces a glossy, salon-like shine without stiffness.

How should I use it for best results?

Apply to wet hair, lather gently and rinse thoroughly; repeat if needed. For a polished, long-lasting effect, follow with a conditioner from the same smoothing range and finish styling with Silkmorphose Spray to lock in smoothness and shine.

  • Use alone or as the first step in the Smooth Gloss system.
  • Follow with Pureology conditioner and Silkmorphose Spray for optimal results.
  • Suitable for daily or regular use on color-treated hair.

Who is this for: Pureology Smooth Gloss Shampoo is ideal for people with frizz-prone, color-treated hair who want a sulfate-free cleanser that improves manageability, increases shine and helps hair resist humidity. It works well for wavy, curly and straight textures seeking smoother surface, enhanced definition, and color-safe performance without heavy residue.

FAQ

Q: Is Pureology Smooth Gloss Shampoo safe for color-treated hair?

A: Yes. It’s sulfate-free and formulated to protect color while improving shine.

Q: How often should I use this shampoo for best frizz control?

A: Use as your regular cleansing step; daily or several times weekly depending on hair needs.