Plum 10% Niacinamide Face Serum with Rice Water — 15 ml, Fragrance-Free, Brightening & Pore-Refining

Plum 10% Niacinamide Face Serum with Rice Water is a lightweight, fragrance-free serum formulated to help reduce blemishes, refine pores and even skin tone while supporting the skin barrier. This concentrated 15 ml serum blends 10% niacinamide with Japanese fermented rice water, squalane, caffeine and vitamin E to target post-acne marks, control excess oil and improve skin texture without heavy fragrances or synthetic colors. Its quick-absorbing, non-greasy texture layers easily under moisturizers and makeup and is presented as a cruelty-free, vegan formulation suitable for daily morning and evening use.

How does this serum help reduce blemishes and post-acne marks?

The formula uses 10% niacinamide — a skin-soothing form of vitamin B3 — to help regulate sebum production and support a calmer, more even-looking complexion. Fermented Japanese rice water works alongside to brighten surface tone and refine texture, helping marks appear less noticeable over time.

• 10% niacinamide for oil regulation and barrier support
• Japanese fermented rice water to improve radiance and texture
• Squalane and vitamin E to hydrate and soothe
• Fragrance-free, quick-absorbing base to avoid irritation

Will this serum suit sensitive or acne-prone skin?

The fragrance-free, non-greasy formula is designed to be gentle and fast-absorbing, making it appropriate for many sensitive and acne-prone types. Still, start with a patch test and introduce it slowly if you have reactive skin or are using other active treatments.

• Free from artificial fragrances and synthetic colors
• Light texture reduces risk of pore congestion
• Contains soothing squalane and caffeine to calm inflammation
• Compatible with morning and evening routines when introduced correctly

How should I use this serum in my skincare routine?

Apply 2–3 drops to cleansed skin, patting it in and allowing full absorption before layering moisturizer or sunscreen. Use after cleansing and toner but before heavier creams; it can be used both day and night when combined with broad-spectrum SPF during daytime.

• Apply to clean, dry skin — 2–3 drops per use
• Allow serum to absorb fully before moisturizing or applying makeup
• Use daily; pair with SPF in your morning routine
• Patch test when combining with other strong actives (retinoids, acids)

What results can I reasonably expect and when?

With consistent use, many users notice improved skin texture, reduced appearance of enlarged pores and a more uniform tone over several weeks. Results depend on individual skin type, lifestyle and concurrent products — this serum supports visible improvement rather than immediate transformations.

• Texture refinement and softer-feeling skin within weeks
• Gradual fading of post-acne discoloration over months
• Less shine and fewer breakouts for oilier complexions
• Enhanced barrier resilience thanks to squalane and vitamin E

Who is this for? This serum suits people seeking a fragrance-free, vegan treatment that targets blemishes, uneven tone and excess oil without heavy textures. It is appropriate for combination, oily, normal and many sensitive skin types when introduced with care alongside other actives. Choose this product if you want a compact, everyday niacinamide serum with the added brightening and texture benefits of fermented rice water and supportive emollients like squalane.

FAQ

Q: Can I use Plum 10% Niacinamide serum with vitamin C?

A: Yes, you can layer them; apply vitamin C first, wait until absorbed, then use niacinamide. Monitor skin for irritation.

Q: Is this serum safe to use during the day?

A: Yes, it’s suitable for daytime use but always follow with broad-spectrum sunscreen.