PLACENTA LIFE Keratin Shampoo for Straight, Shiny Hair — 350 ml, Hydrolyzed Keratin, Sulfate-Free

PLACENTA LIFE BE NATURAL LISSO KERATINA is a 350 ml keratin-enriched shampoo formulated to gently cleanse and smooth hair while enhancing shine without salts, sulfates or parabens.

This shampoo combines hydrolyzed keratin and a gentle surfactant system to help restore appearance and manageability after chemical treatments and heat styling. The formula is designed to act on the hair fiber, providing delicate cleaning and surface conditioning that supports a straighter, glossier finish when used as part of a keratin care routine.

How does this shampoo help hair that has been chemically treated?

PLACENTA LIFE's LISS0 KERATINA shampoo targets the hair fiber with hydrolyzed keratin, which adheres to and temporarily fills damaged cuticle areas. It helps smooth the hair surface, making strands easier to detangle and style after smoothing procedures or coloring.

• Hydrolyzed keratin supports surface repair and improved combability.
• Sulfate-free cleansing reduces harsh stripping of treatments.
• Mild surfactants preserve conditioning ingredients for softer feel.

What makes this formula different from regular shampoos?

Unlike standard shampoos that may rely on strong sulfates, this product avoids salts, sulfates and parabens, focusing on gentler cleansing and keratin enrichment. The balance of cleaning and conditioning ingredients aims to maintain treatment results and reduce frizz without heavy buildup.

• No sodium chloride (salt) to help protect smoothing treatments.
• Free from sulfates and parabens for milder everyday use.
• Formulated to preserve shine and tactile smoothness.

How should I use PLACENTA LIFE LISS0 KERATINA for best results?

Apply the shampoo to damp hair, massage gently until it foams, then rinse thoroughly. For optimal smoothing and shine, follow with the matching conditioner or mask in the BE NATURAL LISSO KERATINA line and use consistent care after chemical straightening or heat styling.

• Use on wet hair; massage scalp and lengths until lather forms.
• Rinse thoroughly to avoid residue and maintain lightness.
• Pair with the brand's conditioner or treatment for enhanced results.

Will this shampoo weigh my hair down or leave it greasy?

The formulation aims for a lightweight finish by combining gentle surfactants with keratin fragments rather than heavy oils. Users typically find improved smoothness and shine without excessive weight when rinsed properly and used as directed.

• Light conditioning agents keep strands manageable without heaviness.
• Rinse thoroughly to prevent product buildup at the roots.
• Ideal for mid-length to long hair that needs smoothing and shine.

Who is this for: PLACENTA LIFE BE NATURAL LISSO KERATINA shampoo is formulated for people with straightened, chemically treated, heat-styled or frizz-prone hair who want a gentler cleansing option that supports a smoother, glossier look. It suits users seeking sulfate- and paraben-free care to complement in-salon treatments or at-home keratin routines.