#OOTD Korean Under Eye Serum — 30g Hydrating, Brightening Gel with Hyaluronic Acid & Vitamin C for Puffiness

#OOTD Korean Under Eye Serum is a lightweight, vegan formula designed to hydrate, brighten, and visibly firm the under-eye area using hyaluronic acid, vitamin C and caffeine.

Designed in a minimal, sustainable formula, this under-eye serum targets common eye-area concerns like dehydration, dullness and mild puffiness without heavy oils or sticky residues. The product combines moisture-binding hyaluronic acid, antioxidant vitamin C and energizing caffeine in a fast-absorbing gel-serum that layers easily under makeup or night creams. EVE Vegan Certified and cruelty-free, it fits routines focused on clean ingredients and environmental responsibility.

How does this serum hydrate and reduce fine lines?

The serum relies on hyaluronic acid to attract and hold moisture at the skin’s surface, which plumps delicate under-eye skin and softens the look of fine lines. Regular use helps the area appear smoother and more resilient by improving surface hydration.

• Contains hyaluronic acid to retain skin moisture for immediate plumping
• Light gel texture absorbs quickly, avoiding greasy buildup
• Can be applied morning and night under moisturizer or makeup

Will it help with dark circles and puffiness?

Vitamin C brightens by supporting skin radiance and antioxidant protection, while caffeine temporarily firms and refreshes the under-eye area to reduce the look of puffiness. Together they address dullness and morning eye bags for a more awake appearance.

• Vitamin C helps even skin tone and reflect light for brighter-looking eyes
• Caffeine promotes a tightened, less puffy look when gently massaged in
• Formulation is non-irritating for most skin types when used as directed

Is this product suitable for sensitive or vegan routines?

#OOTD’s under-eye serum is EVE Vegan Certified and formulated without animal testing, making it compatible with plant-based skincare regimens. The clean ingredient focus and lightweight base make it gentle for many users, though patch testing is recommended for very reactive skin.

• EVE Vegan Certified and cruelty-free for ethical buyers
• Minimal, fast-absorbing ingredients designed for low irritation
• Free from heavy oils and sticky residues, suitable under makeup

Who is this for? This serum is aimed at anyone wanting a simple, effective under-eye step: people with dehydrated under-eyes seeking plumping moisture, those with mild dark circles or puffiness looking for a brightening boost, and shoppers who prefer vegan, sustainable skincare. It works well as part of a morning routine to smooth and refresh the eye area and as a nightly hydration step to maintain suppleness.

Ingredients

Water, Glycerin, Propylene Glycol, Hydrogenated Polydecene, Cetyl Ethylhexanoate, Cetearyl Olivate, Phenoxyethanol, Sorbitan Olivate, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Dimethicone, Allantoin, Fragrance, Ethylhexylglycerin, Sorbitan Isostearate, Polysorbate 60, Disodium EDTA, Caffeine, Ascorbic Acid, Butylene Glycol, 1,2-Hexanediol, Sodium Hyaluronate