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No nothing
No Nothing Sensitive Shampoo for Color-Treated Hair, Fragrance-Free 10.14 fl oz — Hypoallergenic, Sulfate-Free Color Protecting Sh
High-performance beauty made for confident daily results
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Why customers choose Auvira Beauty
No Nothing Sensitive Shampoo for Color Treated Hair is a fragrance-free, hypoallergenic formula that gently cleanses, seals cuticles, and helps preserve salon color while soothing reactive scalps.
This shampoo was developed to meet two common needs at once: protect and prolong color-treated hair while avoiding ingredients that irritate sensitive skin. Free from sulfates, parabens, gluten and fragrances, it uses rice protein and cottonseed oil to add moisture and smooth the hair shaft so color looks brighter and hair feels softer after each wash. Certified by the Finnish Allergy, Skin and Asthma Federation, the formulation focuses on safety and everyday performance without masking scents or harsh detergents.
How does this shampoo help prevent color fading?
The formula is engineered to be gentle on the cuticle while locking in pigment. It avoids strong surfactants that strip color and instead uses milder cleansing agents that remove buildup without removing dye molecules. Regular use helps maintain vibrancy and reduces the need for frequent touch-ups.
- Color-lock formula that seals the hair cuticle
- Sulfate-free cleansing to reduce dye loss
- Rice protein smooths strands for brighter reflection
- Preserves shine and moisture after washing
Is this shampoo safe for sensitive scalps and skin conditions?
Yes — it’s formulated to minimize irritation. The shampoo is certified by a recognized allergy and asthma federation and contains no fragrances or masking agents, which are common triggers for sensitive individuals. The gentle ingredients and lack of known irritants make it appropriate for reactive scalps.
- 100% fragrance-free — no perfumes or masking scents
- Hypoallergenic formulation with minimal irritants
- Certified by the Finnish Allergy, Skin and Asthma Federation
- Suitable for people with eczema-prone or reactive skin
Will this shampoo moisturize without weighing hair down?
The balance of rice protein and cottonseed oil adds hydration and slip without leaving hair heavy or greasy. It cleanses away dirt and product buildup while replenishing moisture to the hair cortex, leaving strands airy, soft, and manageable across hair types from fine to thick.
- Rice protein for strengthening and lightweight body
- Cottonseed oil delivers non-greasy moisture
- Formulated for daily use on fine, medium, or thick hair
- Designed to keep hair soft while protecting color
Which ingredients are omitted to keep the formula non-toxic?
The product avoids many common harsh or controversial ingredients to focus on safety. It is vegan and free from sulfates, parabens and gluten, making it a choice for people who want a cleaner, more transparent haircare routine without sacrificing results.
- No sulfates, no parabens, no gluten
- Vegan and formulated without animal-derived ingredients
- No masking fragrances or perfume additives
- Top-rated for ingredient safety on EWG Skin Deep
Who is this for: No Nothing Sensitive Shampoo for Color Treated Hair suits anyone who colors or chemically treats their hair and also needs a gentle, non-irritating wash. It’s a practical pick for people with scent sensitivities, allergic skin conditions, or those who prefer vegan, non-toxic personal care. Ideal for daily use by people seeking to extend color life while maintaining softness and shine without added fragrances or harsh detergents.
Ingredients
Aqua, Sodium Laureth Sulfate, Glycerin, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Sodium Cocoyl Glutamate, Disodium Cocoyl Glutamate, Citric Acid, Glycol Distearate, Sodium Benzoate, Guar Hydroxypropyltrimonium Chloride, Oryza Sativa Seed Protein, C12-13 Alkyl Lactate, Cocamide MEA, Laureth-10, Potassium Sorbate, Sodium Chloride, Cottonseed Oil Glycereth-8 Esters, Phytic Acid, Oryza Sativa Extract, Phenoxyethanol, Gluconolactone, Calcium Gluconate.
FAQ
Q: Is this shampoo truly fragrance-free?
A: Yes. No Nothing contains no perfumes or masking agents and is 100% fragrance-free.
Q: Can I use this daily on color-treated hair?
A: Yes. The gentle, sulfate-free formula is safe for daily use and helps maintain color vibrancy.
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