NIOXIN Age Defense Shampoo for Aging Hair — 8.1 fl oz Detox Cleanser with Niacinamide, Sulfate-Free Color-Safe

NIOXIN Age Defense Shampoo is a detoxifying, anti-aging cleanser that purifies the scalp and helps hair look fuller, shinier, and more vibrant while targeting early signs of aging and greying.

This shampoo is formulated for people noticing changes in texture, density, or color vibrancy as hair ages. Built on scalp science, the formula centers on a Nutractive+ Complex featuring niacinamide to support scalp health while removing buildup and impurities. It’s designed to be gentle enough for daily use, compatible with color-treated hair, and is free of sulfates, parabens, and silicones.

How does NIOXIN Age Defense Shampoo improve scalp clarity and hair appearance?

The cleanser works by loosening and removing debris, excess oils, and product residue that can dull strands and weigh hair down. By keeping the scalp environment cleaner, hair fibers can appear fuller and reflect more light for enhanced shine.

• Detoxifying action lifts impurities without harsh stripping
• Nutractive+ Complex with niacinamide supports a balanced scalp surface
• Improved shine and visible fullness versus non-conditioning cleansers

Is this shampoo safe for color-treated or chemically processed hair?

Yes — the formula is color-safe and formulated to preserve vibrancy while cleansing. Because it omits sulfates, parabens, and silicones, it reduces the risk of accelerated color fade and keeps hair smoother to the touch.

• Sulfate-free cleansing to help retain color molecules
• Dermatologically tested for gentle performance
• Suitable for daily use on a variety of hair textures and treatments

What role does niacinamide play in this shampoo?

Niacinamide, a multitasking skin-friendly ingredient, is included to support scalp condition and barrier resilience. In a cleaner scalp environment, follicles are less prone to buildup-related dulling, which contributes to a healthier-looking hair appearance over time.

• Helps support scalp comfort and surface health
• Works within the Nutractive+ Complex to complement cleansing
• Non-irritating and appropriate for most routine haircare

How should I incorporate NIOXIN Age Defense Shampoo into my routine?

Use this shampoo as your regular cleansing step: apply to wet hair, massage into the scalp to lift impurities, then rinse thoroughly. For best results pair with complementary NIOXIN Age Defense products to maintain a 360 approach to ageing hair needs.

• Apply to wet hair, gently massage into scalp, rinse; repeat if needed
• Follow with a conditioner or serum from the NIOXIN Age Defense range
• Daily use is gentle enough for most hair types and color-treated hair

Who is this for: NIOXIN Age Defense Shampoo is aimed at adults noticing early signs of hair ageing — such as loss of density, dullness, or greying — who want a scalp-focused cleanser that supports fuller-looking, shinier hair. It suits all hair types, including color-treated and chemically processed hair, and is a practical option for anyone seeking a gentle, science-driven shampoo as part of a preventive or maintenance routine.

Ingredients

Aqua/Water/Eau, Sodium Cocoyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Oleoyl Taurate, Sodium Lauroyl Sarcosinate, Parfum/Fragrance, Malic Acid, Sodium Benzoate, Sodium Chloride, Salicylic Acid, Sodium Hydroxide, Niacinamide, Oleic Acid, Sodium Citrate, Sodium Cocoate, Trisodium Ethylenediamine Disuccinate, Caffeine, Polyquaternium-10. Mentha Piperita Oil. Menthol. Mentha Arvensis Leaf Oil. Citric Acid.