MODA

MODA Moisturizing Shampoo for All Hair Types, Cherry — 128 oz Professional, Sulfate- & Silicone-Free, Hydrating & Strengthening

High-performance beauty made for confident daily results

$138.07

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Why customers choose Auvira Beauty

MODA Cherry Moisturizing Shampoo is a professional, silicone- and sulfate-free 128 oz formula that gently cleanses, hydrates and boosts shine for all hair types.

Whether you work in a salon or prefer bulk salon-quality care at home, this large-format MODA shampoo blends humectants, proteins and lightweight oils to remove buildup while helping hair feel stronger and more manageable. Formulated without drying alcohols or animal testing, it offers everyday cleansing plus conditioning support—ideal for busy stylists or households that need long-lasting supply.

How does this shampoo cleanse without stripping natural oils?

The formula relies on milder surfactants and glycerin instead of harsh sulfates, so it lifts dirt and styling residue while retaining hydration. That balance helps reduce tight, brittle feeling after washing and keeps hair easier to detangle.

  • Silicone- and sulfate-free surfactant system for gentle cleansing
  • Glycerin draws moisture in to prevent dryness
  • Suitable for frequent use without excess oil removal

What ingredients support strength, shine and manageability?

MODA pairs hydrolyzed keratin and collagen amino acids with panthenol and vitamin E to help reinforce strands and improve surface smoothness. Jojoba oil provides lightweight nourishment that won’t weigh hair down, yielding visible shine and easier styling.

  • Keratin and collagen amino acids to help support hair structure
  • Panthenol and vitamin E for improved softness and sheen
  • Jojoba oil adds slip and lightweight conditioning

How should I use the 128 oz professional bottle for best results?

Wet hair thoroughly, apply a generous amount, and massage from roots to ends to emulsify oils and debris. Rinse, and repeat if the hair is particularly soiled; follow with MODA conditioner for balanced hydration and manageability.

  • Apply to wet hair, massage thoroughly, then rinse
  • Repeat for heavy product buildup or very oily scalps
  • Pair with MODA conditioner for optimal softness and shine

Is this shampoo suitable for professional salon environments?

The 128 oz size and robust formula make it practical for salon backbars, schools, and busy households. Its cruelty-free, made-in-USA manufacturing and absence of sulfates, silicones, and drying alcohols align with many modern salon care standards.

  • Large professional jug designed for high-use settings
  • Cruelty-free and U.S.-manufactured for reliable sourcing
  • Free from sulfates, silicones, and drying alcohols

Who is this for: MODA Cherry Moisturizing Shampoo is built for stylists, salon owners and consumers who need a high-volume, professional-grade cleanser that also leaves hair softer and more manageable. It works well on all hair types—fine to thick, colored or natural—whenever you want dependable cleansing with hydration and strengthening support.

  • Key features: deeply cleanses while nourishing and restoring shine
  • Notable actives: glycerin, keratin, panthenol, collagen amino acids, jojoba oil, vitamin E
  • Usage: apply to wet hair, massage root to tip, rinse, repeat if needed; follow with MODA Conditioner
  • Free from: sulfates, silicones, drying alcohols; cruelty-free and made in the USA

Ingredients

Aqua, Sodium Laureth Sulfate, Cocamide Dea, Propylene Glycol, Methylparaben, Propylparaben, Dmdm Hydantoin, Sodium Chloride, Parfum, Acetamide Mea, Panthenol, Sorbitol, Hydrolyzed Keratin, Sodium Cocoyl Collagen Amino Acids, Cocoyl Sarcosine, Triticum Vulgare Germ, Triticum Vulgare Germ Oil, Glycerin, Linolenic Acid, Linoleic Acid, Tocopherol, Polysorbate 80, Simmondsia Chinensis Seed Oil, Tocopheryl Acetate, Polysorbate 20, Hydrolyzed Glycosaminoglycans, Citric Acid, Fd&C Yellow #6/ Ci 15985

FAQ

Q: Is MODA Cherry Shampoo safe for color-treated hair?

A: Yes. The sulfate- and silicone-free formula is gentle on color; follow with conditioner to help lock in tone.

Q: How often can I use the shampoo?

A: It’s safe for daily or frequent use thanks to milder cleansers and moisturizing ingredients.