KEVIN.MURPHY ANTI.GRAVITY Volumising & Texturising Lotion — 150 mL, Weightless Root Lift & Shine

KEVIN.MURPHY ANTI.GRAVITY is a lightweight volumising and texturising lotion that adds body, shine and long-lasting lift to all hair types without residue.

Designed for salon-quality styling at home, ANTI.GRAVITY delivers weightless volume and natural texture while staying free from sulphates and parabens. Its lotion formula layers easily under heat or air-dried styles to create thicker-looking hair, reduce flyaways, and support structure for updos and blown-out looks. The product is cruelty-free and formulated to be kind to hair while offering workable hold and shine.

How does ANTI.GRAVITY create volume without weighing hair down?

ANTI.GRAVITY uses a lightweight base and styling polymers to lift strands at the root and increase body without leaving a sticky or heavy film. It’s meant to be applied to damp hair so the formula can coat fibers evenly and set with heat or air-drying for long-lasting fullness.

• Apply a palm-sized amount to damp roots and lengths for root lift and mid-length body
• Works under blow-dry heat to lock in volume and shape
• Dries cleanly—no crunchy or sticky residue

Will this suit my hair type—fine, thick, curly or straight?

ANTI.GRAVITY is formulated for all hair types and adjusts to different textures: it builds density on fine hair, adds control and separation for thick hair, and enhances definition in wavy or curly styles. Because the lotion is weightless, you can layer a small amount on fine hair or use a little more on coarser textures.

• Fine hair: use sparingly at roots for lift without collapse
• Medium hair: apply through mid-lengths for added body and movement
• Curly/wavy hair: scrunch into damp curls for enhanced separation and reduced frizz

How should I apply ANTI.GRAVITY for best results?

For everyday volume, distribute a small amount into towel-dried hair, concentrating at the roots and mid-lengths. Follow with a round-brush blow-dry for maximum lift or allow to air-dry for textured, natural movement. It layers well with other KEVIN.MURPHY styling products.

• Damp application: works best on towel-dried hair
• Blow-dry technique: use a brush to direct lift at the root
• Air-dry option: scrunch for beachy texture and separation
• Finish: add a light mist of hairspray for extended hold if needed

What styling benefits and ingredients should I expect?

Expect immediate body, a subtle sheen, and improved manageability. The formula avoids sulphates and parabens, aligning with cleaner-beauty preferences, and is cruelty-free. While not a nourishing treatment, it provides workable hold that won’t compromise softness.

• Volumising effect without residue or stiffness
• Enhances texture for updos, blow-outs, and lived-in styles
• Sulphate-free, paraben-free and cruelty-free formulation
• 150 mL (5.1 fl oz) size suitable for regular use

Who this is for: ANTI.GRAVITY is ideal for anyone seeking light, long-lasting volume and texture—especially those with fine to medium hair wanting thicker-looking strands, or anyone who styles frequently and needs a non-sticky base product. It’s also a good pick for users who prefer formulations without sulphates or parabens and value cruelty-free haircare. Professional stylists can use it to build structure in salon finishes, while at-home users will appreciate its easy application and predictable lift.

Ingredients

Water (Aqua) (Eau), VP/VA Copolymer, Lavandula Intermedia Flower/Leaf/Stem Extract*, Honey (Mel) (Miel), Squalane, Hydrogenated Polydecene, Trideceth-10, Polysorbate 20, Polysorbate 60, VP/DMAPA Acrylates Copolymer, Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Sodium Polyacryloyldimethyl Taurate, Phenoxyethanol, Benzoic Acid, Dehydroacetic Acid, Benzalkonium Chloride, Fragrance (Parfum), Linalool, Limonene, Benzyl Benzoate