Joico

Joico Defy Damage Detox Clarifying Shampoo 10.1 fl oz — Color-Safe, Sulfate-Free

High-performance beauty made for confident daily results

$93.01

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Why customers choose Auvira Beauty

Joico Defy Damage Detox Shampoo is a clarifying, color-safe cleanser that lifts chlorine, hard-water minerals, metals and product buildup while preserving hair color and moisture.

This shampoo is formulated to remove stubborn residues that accumulate from pools, tap water and styling products without stripping hair or fading salon color. Combining activated charcoal and a bio-based chelator with Joico's vegan SmartRelease protein system, it clarifies the hair fiber and scalp while delivering hydration from moringa seed oil. Use it periodically—about twice a month—to refresh texture, restore shine and improve manageability between regular cleansing and treatments.

How does this shampoo remove chlorine and hard-water deposits?

Joico Defy Damage Detox uses a blend of absorbent charcoal and a targeted chelating agent to attract and lift minerals, chlorine and metal traces from the hair shaft and scalp. The formula pulls out deposits that can make hair feel rough or look dull without overly drying the strand.

  • Activated charcoal adsorbs oils and impurities for visible clarity.
  • Bio-based chelator breaks down mineral bonds for easy removal.
  • Sulfate-free base cleans without harsh stripping.

Will it keep my color from fading?

Yes — the shampoo is formulated to be color-safe while removing contaminants that can rob hair of vibrancy. It cleans deeply but preserves the integrity of color-treated hair by avoiding aggressive surfactants and including protective, plant-derived proteins.

  • Vegan SmartRelease technology helps maintain hair structure and color retention.
  • Sulfate-free cleansing reduces color stripping during detox cycles.
  • Use sparingly—about twice monthly—to avoid unnecessary color exposure.

How does it support hair strength and softness after clarifying?

After removing buildup, the formula delivers conditioning benefits through moringa seed oil and vegan protein, which help smooth the cuticle and improve elasticity. This leaves hair feeling softer and less prone to breakage compared with traditional clarifying shampoos.

  • Moringa seed oil adds shine, hydration, and antioxidants for healthier-looking hair.
  • Vegan SmartRelease proteins mimic natural hair proteins to support bond integrity.
  • Gentle cleansing avoids over-drying, keeping strands resilient.

How often should I use Joico Defy Damage Detox Shampoo?

For most people, using this detox shampoo around twice a month is enough to clear accumulated minerals and product film without stripping natural oils. If you swim frequently or live in a very hard-water area, you might use it more often—but monitor your hair’s moisture and adjust with conditioning treatments as needed.

  • Typical use: every 2–4 weeks for maintenance.
  • Frequent swimmers: consider after heavy chlorine exposure.
  • Follow with a conditioner or treatment to replenish hydration.

Who is this for: Joico Defy Damage Detox Shampoo is ideal for anyone who battles chlorine, hard water, metal buildup or heavy product residue—especially color-treated hair needing gentle but effective clarification. It suits swimmers, people in mineral-rich water areas, and those who use multiple styling products and want a periodic reset that preserves color and strengthens hair without harsh sulfates.

Ingredients

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Betaine, Phenoxyethanol, Parfum (Fragrance), Glycol Distearate, Sodium Lauroamphoacetate, Citric Acid, Sodium Lauryl Sulfoacetate, Dimethicone Propyl PG-Betaine, Sodium Benzoate, Guar Hydroxypropyltrimonium Chloride, Lauryl Glucoside, Polyquaternium-7, Tetrasodium Glutamate Diacetate, Arginine, Moringa Oleifera Seed Oil, Sodium Hydroxide, Benzyl Alcohol, Benzoic Acid, Phosphatidylcholine, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Charcoal Powder, Arginine HCl, Hydrolyzed Pea Protein, Hydrolyzed Vegetable Protein, Rosa Canina Fruit Oil, Dehydroacetic Acid, Potassium Sorbate, Sodium Gluconate, Aminomethyl Propanol, Tocopherol, Citronellol, Alpha-Isomethyl Ionone.

FAQ

Q: Is this shampoo safe for color-treated hair?

A: Yes. It’s formulated to clarify without sulfates and uses vegan proteins to help preserve color integrity.

Q: How often should I use Joico Defy Damage Detox?

A: Generally twice a month; use after heavy chlorine exposure or if you notice mineral buildup.