IT Cosmetics Confidence in a Cleanser — Hydrating Serum-to-Foam Face Wash, 5 fl oz, Hyaluronic Acid & Ceramides

Confidence in a Cleanser is a serum-to-foam face wash that removes makeup, sunscreen, and pollution while delivering hydration with hyaluronic acid and ceramides.

This multi-tasking cleanser from IT Cosmetics combines the quick, clarifying feel of a foam with the moisturizing benefits of a serum so skin feels clean without tightness. Its lightweight foam lifts away impurities and long-wear makeup while ingredients that support the skin barrier help preserve moisture and comfort. The formula is designed to be gentle enough for daily use and for a range of skin types, including sensitive and dry complexions.

How does this cleanser remove makeup without stripping skin?

The product uses a serum-first texture that transforms into a foam, which loosens and lifts makeup, oil, and SPF without harsh detergents. Instead of aggressive surfactants, it relies on gentle cleansing agents paired with barrier-supporting lipids to preserve natural moisture.

• Serum-to-foam system that dissolves makeup and sunscreen
• Sulfate-free surfactants to avoid over-drying
• Ceramides to help retain moisture during cleansing
• Ophthalmologist-tested formula suitable for eye makeup removal

What hydrating ingredients are in the formula and what do they do?

Key humectants and lipids give this cleanser a dual function: hydration during cleansing and reinforcement of the skin’s protective barrier. These actives help skin feel softer after washing rather than tight or parched.

• Hyaluronic acid attracts and holds water for immediate plumping
• Ceramides replenish lipids that support barrier integrity
• Alcohol-free formulation to reduce irritation risk
• Vegan-friendly components where possible for clean-lifestyle shoppers

Will this suit sensitive or dry skin types?

The cleanser was developed with sensitivity in mind: gentle actives, no sulfates, and no drying alcohols reduce the chance of irritation. It aims to remove debris and makeup without disturbing the skin’s natural oils, making it appropriate for dry, reactive, and combination skin when used as directed.

• Non-stripping formulation for everyday use
• Dermato- and ophthalmologist-tested claims for safety around eyes
• Works well twice daily—morning and night—if needed
• Suitable as step one in a hydrating skincare routine

How does it fit into a simple skincare or makeup routine?

Use this cleanser as the first step to remove makeup, SPF, and surface impurities before applying treatment serums or moisturizer. When paired with hydrating creams and targeted eye products, it creates a balanced base that helps subsequent products absorb better.

• Start: pump cleanser onto hands, lather, and rinse clean
• Follow with a moisturizer like Confidence in a Cream for extra hydration
• Layer eye and targeted treatments after patting skin dry
• For makeup days, cleanse thoroughly to prep skin for fresh application

Who is this for: Confidence in a Cleanser is aimed at shoppers seeking a gentle yet effective daily cleanser that blends hydration and makeup removal in one step. It’s a good match for anyone who wants a sulfate-free, alcohol-free option that supports the skin barrier—particularly those with dry, sensitive, or combination skin who prefer a low-irritation routine. If you use daily sunscreen, long-wear makeup, or live in an urban environment with pollution exposure, this product provides a straightforward cleansing solution that prioritizes comfort and moisture retention.

Ingredients

AQUA / WATER / EAU, GLYCERIN, SODIUM METHYL COCOYL TAURATE, COCO-BETAINE, SODIUM COCOYL ISETHIONATE, SODIUM CHLORIDE, PPG-5-CETETH-20, GLYCOL DISTEARATE, SODIUM HYDROXIDE, ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER, PHENOXYETHANOL, GLYCERYL STEARATE, CITRIC ACID, PEG-100 STEARATE, COCONUT ACID, COCO-GLUCOSIDE, CAPRYLYL GLYCOL, TOCOPHEROL, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, SQUALANE, PARFUM / FRAGRANCE, SALICYLIC ACID, CHLORPHENESIN, GLYCERYL OLEATE, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, POLYQUATERNIUM-53, BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER, LIMONENE, PEG-30 DIPOLYHYDROXYSTEARATE, TRIDECETH-6, ADENOSINE, COLLOIDAL OATMEAL, BUTYLENE GLYCOL, BENZOIC ACID, LINALOOL, GERANIOL, CERAMIDE NP, SODIUM HYALURONATE, HYDROXYPALMITOYL SPHINGANINE, CITRONELLOL, CARBOMER, SODIUM LACTATE, CI 19140 / YELLOW 5, POLYSORBATE 20, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7