ILIA In Frame Brow Gel — Universal Clear brow gel, lightweight long-wear hold, flake-resistant conditioning

This clear brow gel is formulated to provide medium, comfortable hold while maintaining a natural finish. Enriched with hydrolyzed quinoa and a hair renewal complex, the formula conditions brow hairs and supports the appearance of fuller, healthier-looking brows. ILIA's clean-beauty standards mean the product is vegan, cruelty-free, and free from common irritants and controversial ingredients.

How does ILIA In Frame Brow Gel shape and hold brows all day?

The gel delivers a medium, flexible hold that lifts and sets hairs without a stiff or crunchy feel. Its long-wearing formula resists flaking, keeping brows neat through a full day of activity.

• Medium hold that maintains shape without stiffness
• Resists flaking for up to eight hours
• Clear formula blends invisibly over tinted products
• Easy-to-use spoolie applies product evenly to hairs

What active ingredients are in this brow gel and what do they do?

Key actives include hydrolyzed quinoa, a protein-rich extract that helps condition and strengthen hairs, and a hair renewal complex that targets follicle health to support the appearance of fuller brows. These ingredients work in the background to improve the look and manageability of brow hairs.

• Hydrolyzed quinoa helps condition and fortify brow hairs
• Hair renewal complex supports follicle-targeted conditioning
• Lightweight base avoids weighty or greasy residue
• Fragrance-free formulation for sensitive skin compatibility

How do I use this gel for a natural, lifted finish?

Brush brows upward and outward starting at the inner edge, using short, controlled strokes to distribute the product evenly. Allow the gel a few seconds to set; you can layer over pencil or powder for added hold and definition without looking artificial.

• Use the spoolie to comb hairs into the desired direction
• Apply over or under tinted brow products as needed
• Short strokes at the tail help maintain shape without clumps
• Touch up throughout the day—formula reactivates without flakes

Is this product clean, vegan, and suitable for sensitive skin?

Yes. ILIA In Frame Brow Gel is vegan, cruelty-free, and formulated without common irritants. The formula excludes talc, silicones, synthetic fragrances, sulfates, parabens, and several other controversial ingredients, making it a thoughtful choice for clean-beauty routines.

• Cruelty-free and vegan—no animal-derived ingredients
• Free from fragrances, oils, and silicones
• Formulated without sulfates, parabens, phthalates, and gluten
• Designed to minimize potential irritation with a simple ingredient profile

Who is this for? ILIA In Frame Brow Gel is ideal for anyone seeking a clean, dependable clear brow gel that holds and lifts without stiffness. It suits people who want a natural finish, those layering over tinted brows, and shoppers mindful of vegan and cruelty-free formulations. If you need a fuss-free product to keep brows tidy, conditioned, and flake-free throughout the day, this universal clear gel is designed to fit into a minimalist or polished makeup routine.

Ingredients

Aqua/Water/Eau, Alcohol Denat., Vinyl Caprolactam/VP/Dimethylaminoethyl Methacrylate Copolymer, PVP, Glycerin, PVM/MA Decadiene Crosspolymer, 1,2-Hexanediol, Caprylyl Glycol, Ethylhexylglycerin, Hydrolyzed Quinoa, Sodium Hydroxide, Glycine, Larix Europaea Wood Extract, Sodium Metabisulfite, Sodium Benzoate, Camellia Sinensis Leaf Extract, Zinc Chloride.