ILIA Color Block Lipstick — Wild Rose mauve, 0.14 oz | Hydrating, full-coverage long-wear

ILIA Color Block Lipstick in Wild Rose is a rich, full-coverage, hydrating vegan lipstick that delivers bold, long-lasting color with a creamy finish.

Made with handcrafted pigments blended into organic castor seed oil, this 0.14 oz (4 g) lipstick is formulated to provide intense payoff while caring for the lips. It’s free from animal-derived ingredients, not tested on animals, and created to sit smoothly on the lips for extended wear. The Wild Rose shade reads as a mauve with neutral undertones, designed to complement a wide range of skin tones and everyday looks.

How does Color Block Lipstick give such saturated color?

The formula uses concentrated custom pigments suspended in a nourishing oil base to deliver high-impact color in a single swipe. That combination creates a dense, uniform block of shade rather than a sheer wash, so you get defined, opaque coverage without layering multiple coats.

• Handcrafted pigments for four-times intensity compared with typical balms
• Organic castor seed oil helps pigments glide evenly
• Creamy texture minimizes streaking and patchiness

Will it keep my lips comfortable while wearing it?

Yes — the Color Block Lipstick is formulated to balance bold color with moisturizing ingredients to prevent dryness. The creamy base smooths over fine lines and provides slip, so lips feel supple rather than tight during wear.

• Hydrating oil base preserves natural moisture
• Non-comedogenic formula avoids pore-clogging residues
• Dermatologist-tested for gentle wearability

How can I make the finish more matte or more glossy?

You can easily adjust the finish depending on the look you want. For a softer, stained matte effect, dab some color from the bullet onto your fingertip and press it into the lips. For a glossier, creamier finish, apply directly from the tube and layer one or two light passes.

• Matte stain: press product in with fingertip to diffuse edges
• Creamy finish: apply straight from bullet in one or two swipes
• Longer wear tip: prep lips with gentle exfoliation for even application

Is this lipstick suitable for clean beauty and ethical shoppers?

ILIA Color Block Lipstick is formulated to align with clean-beauty expectations: it’s vegan, cruelty-free, and thoughtfully sourced, with recyclable packaging where possible. The product avoids common harsh additives and is positioned for customers who want impact without compromising their ingredient standards.

• Vegan and cruelty-free formulation
• Sustainably sourced ingredients and packaging practices
• Free from known problematic additives common in conventional lipstick

Who is this for: ILIA Color Block Lipstick in Wild Rose suits anyone who wants bold, reliable color with a hydrating feel—ideal for those who favor clean, cruelty-free beauty and need a shade that reads mauve-neutral for everyday wear or a polished evening look. If you appreciate concentrated pigment, creamy application, and ethical formulation, this lipstick gives full-coverage color without sacrificing comfort.

Ingredients

Ricinus Communis (Castor) Seed Oil, Caprylic/Capric Triglyceride, Candelilla Cera/Euphorbia Cerifera (Candelilla) Wax/Cire de Candelilla, Prunus Armeniaca (Apricot) Kernel Oil, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Oryza Sativa (Rice) Bran Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Jojoba Esters, Helianthus Annuus (Sunflower) Seed Wax, Tocopheryl Acetate, Helianthus Annuus (Sunflower) Extract, Vanillin, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Butyrospermum Parkii (Shea) Butter, Camellia Oleifera Seed Oil, Hydroxystearic/Linolenic/Oleic Polyglycerides, Mangifera Indica (Mango) Seed Butter, Oleic/Linoleic/Linolenic Polyglycerides, Rosa Canina Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Theobroma Cacao (Cocoa) Seed Butter, Vitis Vinifera (Grape) Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Acacia Decurrens Flower Cera/Wax, Polyglycerin-3. May Contain/Peut Contenir (±): CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 15850 (Red 7 Lake), CI 19140 (Yellow 5 Lake), CI 45410 (Red 28 Lake), CI 73360 (Red 30 Lake), CI 77742 (Manganese Violet), CI 45380 (Red 22 Lake).