Hairstory New Wash Rich detergent-free shampoo alternative — 20 fl oz refill pouch, sulfate-free deep moisture

Hairstory New Wash Rich is a detergent-free cleansing cream that replaces shampoo and conditioner to deeply hydrate and define thick, coarse, curly, and coily hair. New Wash Rich is a sulfate-free, silicone-free alternative designed to cleanse without stripping natural oils while delivering an extra dose of conditioning for hair that needs more moisture than standard formulas. Presented in a 20 fl oz refill pouch, this version of New Wash increases slip and hydration to tame frizz, improve elasticity, and enhance curl pattern for textured, chemically treated, or naturally dry hair.

How does New Wash Rich clean without detergents?

Instead of traditional sulfates, New Wash Rich uses gentle cleansing agents and creamy emollients that lift dirt and product buildup while preserving the hair’s natural lipids. The formula emulsifies with water to form a milky cleanser that rinses away impurities but leaves behind conditioning ingredients.

• Detergent-free base that avoids harsh stripping
• Emulsifies to a milky texture with water for effective rinsing
• Rinses clean while retaining essential moisture

Will it help my dry, coarse, or chemically treated curls?

Yes—New Wash Rich is formulated with extra conditioning agents to restore softness, reduce frizz, and improve manageability in thicker textures. It is color-safe and gentle on processed hair, making it suitable for chemically treated, relaxed, permed, or bleached curls when used as directed.

• Boosts hydration for coarse and dry strands
• Supports curl definition and reduces flyaways
• Safe for color-treated and chemically processed hair

How do I use New Wash Rich for best results?

Apply a generous amount to fully wet hair from roots to ends, then add a splash of water to activate the formula into a creamy, milky consistency. Work it into your scalp and hair, leave it for 2–3 minutes, and rinse thoroughly—New Wash cleans only where it physically touches, so full saturation is essential.

• Coat thoroughly from scalp to ends on soaked hair
• Add water to emulsify into a milk-like texture
• Massage 2–3 minutes, then rinse completely

What ingredients and sensitivities should I be aware of?

New Wash Rich avoids common irritants like sulfates, parabens, silicones, phthalates, and synthetic fragrances, using a cleaner ingredient set aimed at sensitive or moisture-needy scalps and textures. While it’s vegan and biodegradable, always patch-test if you have known ingredient sensitivities or allergies.

• Free from SLS/SLES, parabens, silicones, phthalates, and synthetic fragrance
• Vegan, color-safe, and biodegradable formulation
• Patch test recommended for individual allergies

Who is this for New Wash Rich is built for people with thick, coarse, curly, or coily hair who need more moisture than a standard gentle cleanser offers. It’s especially useful for those who want one-step care that replaces shampoo and conditioner, people with color-treated or chemically processed textures seeking gentler maintenance, and anyone trying to reduce frizz while improving curl definition without silicone buildup.

Ingredients

Water, Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Glycerin, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Stearyl Alcohol, Gluconolactone, Rosa Centifolia Flower Water, Oenothera Biennis (Evening Primrose) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Distearoylethyl Dimonium Chloride, Behentrimonium Methosulfate, Panthenol, Polyglyceryl-2 Stearate, Hydrolyzed Adansonia Digitata (Baobab) Seed Extract, Equisetum Arvense (Horsetail) Leaf Extract, Lavandula Angustifolia (Lavender) Flower Extract, Urtica Dioica (Nettle) Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Glyceryl Stearate, Helianthus Annuus (Sunflower) Seed Oil, Mentha Piperita (Peppermint) Oil, Menthyl Lactate, Citric Acid, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Calcium Gluconate, Glycine Soja (Soybean) Oil, Phytosterol, Tocopherol Fragrance/Parfum: Lavandula Angustifolia (Lavender) Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Juniperus Virginiana (Cedarwood) Oil, Bulnesia Sarmientoi Wood Oil, Amyris Balsamifera Bark Oil, Pogostemon Cablin Oil, Eugenia Caryophyllus (Clove) Leaf Oil, Jasminum Officinale (Jasmine) Oil, Pelargonium Graveolens Flower Oil, Fusanus Spicatus Wood Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Geraniol, Linalool

FAQ

Q: Can I use New Wash Rich every day?

A: Yes. It’s gentle enough for daily use on thick, dry, or curly hair because it cleans without harsh detergents.

Q: Will New Wash Rich weigh down fine hair?

A: It’s formulated for thicker textures; on very fine hair, use smaller amounts or try the original New Wash lighter formula.