GIOVANNI Wicked Texture Pomade - 2 oz Pack of 3, Water-Based Firm Hold & Color-Safe Texture

GIOVANNI Wicked Texture The Definition Of Pomade is a water-based styling wax that delivers firm hold and visible separation while rinsing out easily.

This three-pack of 2 oz jars offers a compact, travel-ready way to add texture, piecey definition, and controlled separation to short and medium-length hair. Formulated to be color-safe, vegan, and free from parabens, the pomade layers in without heavy buildup and is designed to wash out with normal shampooing. Aromatic botanicals like lavender, peppermint, and sage give a fresh scent while helping hair feel manageable and conditioned.

How will this pomade shape my hair and hold my style?

The formula provides a firm hold that creates defined strands and separation rather than a stiff cast. It works well on damp or dry hair so you can use it for quick re-styling or for sculpting a finished look. Because it’s water-based, you can reshape throughout the day with a little moisture.

• Firm, pliable hold for textured, piecey looks
• Works on damp or dry hair for versatile styling
• Water-based formula allows easy restyling and removal

Will this product affect my hair color or leave buildup?

This pomade is formulated to be color-safe and avoids harsh stripping agents, so it’s suitable for treated hair. Its lightweight, water-rinseable composition reduces the chance of heavy residue that can dull color over time. Regular shampooing removes the product without aggressive stripping.

• Color-safe ingredients to help preserve dyed hair
• No greasy residue when washed properly with shampoo
• Suitable for frequent use without heavy buildup

What ingredients and ethical standards does GIOVANNI follow?

GIOVANNI emphasizes botanical extracts and avoids parabens, with a vegan and cruelty-free approach. The blend includes lavender, peppermint, and sage for scent and conditioning properties, and packaging leans toward recyclable materials. The brand stresses a balance of natural components with salon-level performance.

• Vegan-friendly and Leaping Bunny certified cruelty-free
• Paraben-free formula with botanical extracts
• Eco-conscious packaging and brand sustainability focus

How do I use this pomade for best results?

Scoop a small amount and warm it between fingertips before application to ensure even distribution. Apply to roots for lift or to mid-lengths and ends for definition; add more sparingly to avoid a weighed-down finish. Reapply or smooth with a bit of water to restyle during the day.

• Use a pea-sized amount for short hair; increase as needed
• Apply to damp hair for softer texture or dry hair for stronger separation
• Reworkable with water—no need to rebuild from scratch

Who is this for: This product suits anyone wanting structured texture and piecey separation without the heaviness of oil-based pomades—especially people with short to medium hair, color-treated strands, or those seeking vegan, cruelty-free styling options. The 2 oz jars are ideal for commuters, travelers, or first-time users who want to test the hold and scent before committing to a larger size.

Ingredients

INGREDIENTS: Aqua (Purified Water), Ceteareth-25, Glycerin, PEG-7 Glyceryl Cocoate, PEG-40 Hydrogenated Castor Oil, *Glycine Soja (Soybean) Seed Extract, Fragrance,*Tussilago Farfara (Coltsfoot) Flower Extract, Phenyl Trimethicone, *Mentha Piperita (Peppermint) Leaf Extract, Phenoxyethanol, *Urtica Dioica (Nettle) Extract, Chlorphenesin, Ethylhexylglycerin, *Salvia Officinalis (Sage) Leaf Extract, Panthenol, Iodopropynyl Butylcarbamate, *Achillea Millefolium (Yarrow) Extract, *Equisetum Arvense Extract, *Althaea Officinalis (Marshmallow) Root Extract, *Chamomilla Recutita (Matricaria) Flower Extract, *Thymus Vulgaris (Thyme) Extract, *Eucalyptus Globulus Leaf Extract, Disodium EDTA, Calcium Aluminum Borosilicate, *Rosmarinus Officinalis (Rosemary) Leaf Extract, Silica, Titanium Dioxide, Tin Oxide, *Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract. *USDA Organically produced ingredient. Due to the chain of supply, certain GIOVANNI® products may have previous ingredient statements. Please refer to the ingredient label as affixed to or printed on each product. Please note this ingredient list is applicable only for product distribution in the United States. From time to time we may have ingredient changes to some of our products due to newer more natural raw materials or botanicals becoming available. Directions: Flip open lid. Scoop out. Piece through damp or dry hair. Play all day. Add wicked separation. Style hair to the max. Define with shine