e.l.f. All Day Every Day Makeup Kit — 5-Piece Travel Set with Hydrating Primer, Curling Mascara, High-Shine Lip Gloss (Vegan)

Five full-size essentials from e.l.f. packaged as a complete, travel-ready kit to build quick, long-wearing everyday makeup looks.

This compact collection brings together crowd-favorite face, eye and lip products designed to simplify your routine: a gel-based hydrating primer to smooth and hold, a curling mascara for lifted lashes, a glossy lip lacquer with a plush applicator, a dual-sided clear brow and lash gel, plus a precision sponge for seamless blending. Each product in the set is vegan and cruelty-free, making it a practical starter kit for people who want dependable, ethical makeup without extra steps.

How does the primer help my makeup last longer?

The mini Power Grip Primer is a gel-textured base that creates a slightly tacky surface for foundation and concealer to adhere to, improving wear time and reducing midday touch-ups. It also blurs minor texture and gives skin a natural, less-shiny finish so products look more even throughout the day.

• Gel-based formula that grips makeup
• Creates a smooth, natural-looking canvas
• Helps reduce fading and patchiness

Will the Lash ’N Roll Mascara curl lashes without an eyelash curler?

Lash ’N Roll Mascara is formulated to lift and hold curl so you can skip a separate curler. Its wand design and formula work together to separate and build height on each lash for a more open-eyed look with minimal clumping.

• Curving wand for upward lift
• Buildable black pigment for defined lashes
• Designed to minimize clumps while lengthening and curling

What finish and feel can I expect from the Lip Lacquer?

The Lip Lacquer delivers glossy shine without an overly sticky texture thanks to a lightweight, buildable formula. The new plush doe-foot applicator hugs the lip shape to distribute color evenly for sheer-to-medium coverage that layers easily over or under other lip products.

• High-shine finish with a light, non-gummy feel
• Plush doe-foot applicator for precise coverage
• Sheer, buildable color suitable for everyday wear

How should I use the Clear Brow & Lash Mascara for best results?

The dual-sided clear gel tames brows and sets lashes without adding pigment, making it ideal for polished, natural styling. Use the brow side to brush hairs upward and sculpt arches, and use the lash side to separate and hold lashes after mascara for a clean, defined finish.

• Dual-sided brush for brows and lashes
• Transparent gel that grooms without color
• Helps maintain shape all day when layered over makeup

Who this kit is for: The e.l.f. All Day Every Day Makeup Kit suits newcomers building a concise routine, busy people wanting fuss-free essentials, or gift-givers seeking cruelty-free, budget-friendly beauty. It’s especially useful for travelers and those who prefer a minimal set of reliable, vegan tools to create polished looks quickly without sacrificing performance.