CURLSMITH Awestruck Definition Cream - 8 oz curl-defining styling cream, medium flexible hold & deep hydration

CURLSMITH Awestruck Definition Cream is a lightweight gel-in-oil styling cream that defines curls, reduces frizz, and delivers long-lasting flexible hold while deeply hydrating hair.

Designed to combine the slip and nourishment of a serum with the sculpting power of a styling gel, this 8 oz cream uses GEL TRAP™ technology to create a soft, lasting cast that keeps curls defined without stiffness. It includes built-in thermal and UV protection and is formulated without sulfates, silicones, or drying alcohols. Certified vegan and cruelty-free, it’s color-safe and suited to a wide range of curl types.

How does Awestruck Definition Cream control frizz and maintain definition?

The formulation locks moisture into the hair fiber while forming a flexible film that smooths the cuticle and resists humidity. This dual-action approach reduces visible frizz and preserves curl shape between washes, keeping styles intact for multiple days when used as directed.

• GEL TRAP™ Gel-in-Oil emulsion for slip plus hold
• Creates a soft, flexible cast to support curl patterns
• Tested to reduce frizz up to five times versus control*

Will this product give my curls lasting hold without feeling crunchy?

Yes — the cream balances medium hold with a soft finish so curls stay defined for up to 72 hours while remaining touchable. It provides structure for bouncy styles without the stiff, sticky residue associated with heavier gels.

• Hold level: medium (level 6) for flexible support
• Lightweight texture that avoids a crunchy cast
• Helps retain shape for up to three days depending on hair type

How should I apply Awestruck Definition Cream for best results?

Work a small amount through damp, detangled hair from roots to ends, then scrunch or shape curls with your fingers. Diffuse or air-dry; refresh with a touch of product or water between washes to reactivate the gel-in-oil emulsion and revive definition.

• Apply evenly to clean, damp hair for maximum hold and hydration
• Scrunch or finger-twist to encourage curl formation
• Use a diffuser or air-dry; reapply sparingly for refreshes

Does this cream protect hair from heat and sun damage?

The formula includes components that provide thermal and UV protection to help shield curls from daily environmental stressors. While it adds an extra layer of defense, always follow styling tool safety guidelines and use additional heat-protectant measures for high-temperature styling.

• Built-in thermal protection for everyday heat styling
• UV protection to help reduce sun-related fading and dryness
• Works alongside other protective products when needed

Who is this for? CURLSMITH Awestruck Definition Cream is formulated for all curl types and textures seeking defined, moisturized styles with medium hold. It’s especially useful for anyone wanting a non-crunchy finish, added hydration, and protection from heat and UV while avoiding sulfates, silicones, and drying alcohols. Ideal for people who color their hair and those following vegan and cruelty-free beauty standards.

Features:

• 5x frizz reduction for up to 3 days*
• Thermal and UV protection to help shield curls from daily stressors
• GEL TRAP™ Gel-in-Oil emulsion delivers serum-like nourishment with gel definition
• Defines and holds curls for up to 72 hours*
• Deeply hydrates while providing superior hold for bouncy curls
• Color-safe, Vegan Society certified, and Leaping Bunny cruelty-free

Ingredients

Water (Aqua / Eau), Hydrogenated Ethylhexyl Olivate, Propanediol, VP/VA Copolymer, Octyldodecanol, Acrylamidopropyltrimonium Chloride/Acrylates Copolymer, Hydroxypropyl Starch Phosphate, Guar Hydroxypropyltrimonium Chloride, Hydrogenated Olive Oil Unsaponifiables, Helianthus Annuus (Sunflower) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Persea Gratissima (Avocado) Oil, Polyporus Umbellatus (Mushroom) Extract, Selaginella Lepidophylla Extract, Chitosan, Panthenol, Beta-Glucan, Sodium Hyaluronate, Isohexadecane, Helianthus Annuus (Sunflower) Seed Extract, PEG-30 Dipolyhydroxystearate, Octyldodecyl Xyloside, Fructose, Butylene Glycol, Glycerin, Citric Acid, Coceth-7, Ethylhexylglycerin, Tocopherol, Pentylene Glycol, Sorbitan Isostearate, Sodium Citrate, Laurtrimonium Chloride, Sodium Bisulfite, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol, Fragrance (Parfum), Limonene, Citral, Benzaldehyde, Carvone, Citrus Aurantium Peel Oil, Linalyl Acetate