Botanic Hearth Keratin Shampoo for Dry, Damaged & Color-Treated Hair — 16 fl oz, Sulfate-Free Strengthening & Frizz Control

Botanic Hearth Keratin Shampoo is a sulfate-free cleansing formula with argan oil, collagen and biotin designed to strengthen, smooth and visibly thicken dry, damaged or color-treated hair.

This 16 fl oz single bottle targets brittle strands and frizz while supporting scalp health. The blend of keratin proteins plus argan oil and collagen helps fortify weak hair, and biotin supports the appearance of fuller-looking hair. Free from harsh sulfates, the formula works for daily use on color-treated, chemically-treated and natural hair types without stripping moisture.

How does this shampoo help strengthen and thicken fragile hair?

The shampoo delivers keratin and collagen to the hair shaft to reinforce structure and reduce breakage. Regular use can improve the look and feel of thinning hair by adding resilience and body without weighing strands down.

• Keratin helps fill gaps in damaged hair cuticles for smoother, stronger strands
• Collagen supports elasticity and reduces snap-prone breakage
• Biotin helps create the appearance of fuller, thicker hair over time
• Sulfate-free surfactants cleanse without stripping natural oils

Will it control frizz and work on keratin-treated or color-treated hair?

Yes — the argan oil and keratin blend helps tame frizz and restore shine while being gentle enough for keratin treatments and color-treated hair. It smooths the hair surface to reflect light and minimize flyaways.

• Argan oil hydrates and adds slip for easier detangling
• Keratin smooths cuticles to reduce frizz and enhance gloss
• Safe for color-treated hair thanks to a mild, non-stripping base
• Suitable for chemically treated textures, including keratin-treated locks

How gentle is the formula for daily use and sensitive scalps?

The shampoo is formulated without harsh sulfates, making it a milder daily cleanser that maintains scalp balance. Its ingredient profile focuses on fortifying and moisturizing rather than aggressive cleansing.

• Sulfate-free to protect color and natural oils
• Lightweight moisturizing agents prevent buildup and heaviness
• Designed to reduce irritation from overly harsh detergents
• Works with a complementary conditioner for best results

How should I incorporate this into my routine for best results?

Use the shampoo 2–3 times weekly or as needed depending on oiliness and styling frequency; follow with a conditioner or treatment to lock in moisture. Concentrate on the scalp to cleanse and the mid-lengths to ends for strengthening benefits.

• Apply to wet hair, lather, and rinse thoroughly for a balanced clean
• Follow with a hydrating conditioner or leave-in for added slip
• Combine with periodic protein and moisturizing masks for deeper repair
• Adjust frequency based on hair density, scalp oiliness, and styling routine

Who is this for: Botanic Hearth Keratin Shampoo is ideal for people with dry, damaged, frizzy or thinning hair who want a strengthening, sulfate-free wash. It suits color-treated and keratin-treated hair, as well as anyone looking to improve strand resilience and the appearance of thickness while maintaining a gentler daily cleanse.

Ingredients

Deionized purified water, Decyl glucoside, Cocamidopropyl betaine, Cocamidopropyl hydroxysultaine, Disodium lauryl sulfosuccinate, Sodium C14-16 olefin sulfonate, Panax ginseng root extract, Curcuma longa(Turmeric) root extract, Polygonum multiflorum root, Cocamide MIPA, Disodium laureth sulfosuccinate, Argania spinosa kernel argan oil, Coconut Oil, Polyquaternium 80, Polyquaternium 71, Biotin(Vitamin H), Nigella sativa oil, Phyllanthus emblica, Serenoa serrulata extract, Hibiscus rosa-sinensis extract, Nicotinic acid niacin, Beta sitosterol, Camelia sinensis, Tea Tree Oil, Sorbitan oleate, Peppermint Oil, Urtica dioica extract, Cedrus atiantica oil, Rosmarinus officinalis, Soy isoflavone, Zinc pyrithione, Tocopherol_vitamin E_, Phenoxyethanol, Salvia sclarea oil, Ethylhexyl glycerin, Hexylene glycol, Citrus medica limonum oil, Caprylyl, Decyclucoside crosspolymer, citric acid