BOLD UNIQ Purple Shampoo, Conditioner & Mask Trio Gift Set — Vegan, Cruelty-Free Toner

The BOLD UNIQ Purple Shampoo, Conditioner & Mask Trio is a three-piece haircare gift set that neutralizes brassy yellow tones and restores cool, salon-fresh blondes, platinums, silvers and grays.

This curated trio pairs a pigmented purple shampoo, a hydrating purple conditioner and an intensive purple mask to target brassiness while nourishing the hair. Formulated without parabens and sulfates, and certified cruelty-free and 100% vegan, the kit arrives in a gift-ready box and uses post-consumer recycled plastic packaging for a more sustainable routine.

How does this trio remove brassy yellow tones?

Each product contains violet pigments that counteract warm, unwanted yellow and orange undertones on lightened or naturally pale hair. The purple shampoo deposits color while cleansing, the conditioner maintains tone and moisture, and the mask delivers a concentrated pigment boost and deep conditioning.

• Purple shampoo (8 fl oz): cleanses and deposits violet pigments to neutralize brass.
• Purple conditioner (8 fl oz): seals the cuticle and refreshes cool tones while smoothing.
• Purple mask (6.76 fl oz): intensive pigment plus hydration for a visible color refresh in one treatment.

How often should I use each product for best results?

Frequency depends on hair porosity, prior lightening and desired coolness. Use the purple shampoo once or twice weekly for maintenance or more often if you experience rapid brassiness; alternate with a regular gentle shampoo if needed. Apply the conditioner after each purple shampoo; use the mask weekly or as a corrective treatment to restore tone and moisture.

• Maintenance: purple shampoo 1–2 times per week, conditioner after each use.
• Correction: mask once weekly for deeper toning and hydration.
• Adjust frequency for porous or heavily lightened hair for extra conditioning.

Will this trio dry out my hair or leave it purple?

Formulated to balance pigment with moisturizing ingredients, the conditioner and mask offset the potential drying effects of toning shampoo. When used as directed, the products deposit subtle violet tones to neutralize brass without creating an obvious purple tint. Rinse times and frequency help control pigment intensity.

• Conditioner and mask replenish moisture to prevent dryness from toning.
• Shorter shampoo leave-ins yield milder toning; longer leave-ins intensify results.
• Use a clarifying rinse or reduce frequency if any unwanted coolness appears.

What ethical and environmental standards does BOLD UNIQ follow?

The trio is paraben- and sulfate-free and carries PETA-approved cruelty-free certification, plus a 100% vegan ingredient policy. Packaging uses post-consumer recycled plastic to reduce waste, making it a better option for shoppers prioritizing sustainable and ethical beauty choices.

• Free from parabens and sulfates to reduce harsh surfactants.
• PETA approved cruelty-free and 100% vegan formulations.
• Bottles and jars made from post-consumer recycled plastic.

Who is this for: This trio is designed for people with blonde, platinum, ash, silver or gray hair—whether naturally light or color-treated—who want an easy at-home solution to fight brassiness while keeping hair soft and healthy-looking. It's also well suited for gift-giving to anyone who values cruelty-free, vegan products packaged with sustainability in mind.

Ingredients

See pack for details.