bareMinerals Strength & Length Mascara — Full-Size Black, Serum-Infused, Vegan Lash-Strengthening & Lengthening

bareMinerals Strength & Length Serum-Infused Black Mascara is a vegan, cruelty-free mascara that instantly lengthens and lifts lashes while delivering plant-based serum ingredients to help strengthen and improve lash appearance over time.

Designed for everyday wearers and beauty enthusiasts alike, this full-size mascara combines immediate visible effects with ingredients intended to support lash resilience. The formula is free from synthetic fragrance and PEGs, dermatologist-tested, ophthalmologist-tested, and safe for contact lens wearers. A patent-pending paddle brush is engineered to separate, coat, and elevate each lash for an elongated, defined finish without clumping or smudging.

How does this mascara create longer, lifted lashes right away?

The paddle-shaped brush is built to reach roots, fan out lashes, and deposit an even amount of pigment and serum-infused formula. Brush design plus a lengthening and volumizing formula work together to extend visible lash length from the first stroke. The result is defined, lifted lashes that look fuller without heavy buildup.

• Patent-pending paddle brush for root-to-tip application
• Lengthening pigments that coat each lash evenly
• Volumizing properties that avoid clumping or flaking

What nourishing ingredients are included and how do they help lashes over time?

The formula is infused with a plant-based lash serum that features Red Clover Flower and peptides, chosen for their supportive properties. While providing immediate cosmetic benefits, these botanicals and peptides are included to help strengthen and improve the appearance of lashes with regular use. The product is formulated to balance performance with gentler skin and eye compatibility.

• Red Clover Flower extract to support lash appearance
• Peptides designed to help reinforce lash resilience
• Vegan and plant-forward serum blend without PEGs or synthetic fragrances

Will this mascara stay put during the day and is it easy to remove?

This mascara is created for long wear: it resists smudging, flaking, and clumping so lashes stay defined through daily activity. Despite its durable finish, it removes cleanly with regular makeup remover, leaving lashes clean without harsh scrubbing. It’s also ophthalmologist-tested and safe for contact lens wearers for added peace of mind.

• Long-wearing, smudge-proof and flake-proof formula
• Easily removed with standard makeup removers
• Ophthalmologist-tested and contact-lens friendly

How does this product fit into a clean-beauty routine?

Formulated without synthetic fragrance and PEGs, this mascara aligns with clean-beauty preferences while delivering performance. It’s gluten-free, vegan, and cruelty-free, meeting criteria many shoppers look for when choosing everyday makeup. The product is dermatologist-tested to help ensure it’s suitable for sensitive skin around the eyes.

• Gluten-free, vegan, and cruelty-free formulation
• No synthetic fragrances or PEGs included
• Dermatologist-tested for skin compatibility

Who is this for: This mascara is for anyone seeking an everyday lash solution that blends instant visible results with a plant-forward strengthening approach. It’s especially suited to those who prefer clean, cruelty-free cosmetics, wear contact lenses, or want a durable, easy-to-remove mascara that builds length and lift without heavy residue.

Ingredients

Red Clover Peptide Serum: Provides powerful strengthening benefits for healthier-looking lashes. Water (Aqua/Eau), Synthetic Beeswax, Euphorbia Cerifera (Candelilla) Wax (Candelilla Cera/Cire Candelilla), Palmitic Acid, Stearic Acid, Butylene Glycol, Acacia Senegal Gum, Aminomethyl Propanediol, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba/Cire De Carnauba), Vp/Eicosene Copolymer, Glyceryl Stearate, Trifolium Pratense (Clover) Flower Extract, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Ribes Nigrum (Black Currant) Seed Oil, Saccharomyces/Copper Ferment, Saccharomyces/Iron Ferment, Saccharomyces/Magnesium Ferment, Saccharomyces/Silicon Ferment, Saccharomyces/Zinc Ferment, Panthenol, Acetyl Tetrapeptide-3, Caprylyl Glycol, Ethylhexylglycerin, Isopropyl Titanium Triisostearate, Capric Acid, Lauric Acid, Myristic Acid, Polysorbate 60, Dextran, 1,2-Hexanediol, Disodium Phosphate, Hydroxyethylcellulose, Sodium Phosphate. May Contain/Peut Contenir (+/-): Iron Oxides (Ci 77491, Ci 77492, Ci 77499).