Aveda Nutriplenish Treatment Masque Deep Moisture 0.85 fl oz — Intense Hydration & Softness

Formulated with 96% naturally derived ingredients, this deep conditioning masque combines organic pomegranate oil, organic coconut oil and mango butter to replenish moisture, improve manageability and boost shine. It targets medium to thick, dry to very dry hair, offering concentrated nourishment that absorbs into the hair fiber rather than sitting on the surface. The scent profile blends cocoa with certified organic ginger, cardamom and other botanical essences for a spa-like experience during use.

How does this masque replenish moisture without weighing hair down?

The formula uses a balance of lightweight and richer plant-based lipids so hydration penetrates the strand while leaving hair supple. Low-molecular-weight organic coconut oil helps reach inner fiber, while mango butter and pomegranate oil lock in moisture for lasting softness.

• Organic coconut oil: penetrates to hydrate without heavy residue
• Mango butter: supplies fatty acids that smooth and soften cuticles
• Organic pomegranate oil: rich in omega-5 to nourish depleted lengths
• 96% naturally derived base: plant and mineral-sourced ingredients

When and how should I use the masque for best results?

Use after shampooing once a week as an intensive treatment; leave the masque on for 2–5 minutes to allow nutrients to absorb. For deeper conditioning, wrap hair in a warm towel during treatment to enhance penetration and create a salon-style ritual at home.

• Apply to towel-dried hair after cleansing
• Distribute through mid-lengths and ends with fingers or a wide-tooth comb
• Leave 2–5 minutes; for enhanced treatment, use a hot towel
• Rinse thoroughly and style as usual

Will this masque work with my hair care routine and styling products?

The masque is formulated without silicones, mineral oil, SLS/SLES, parabens or synthetic fragrances, making it compatible with many clean routines and follow-up styling products. It won’t interfere with color if used occasionally, but always perform a strand test when combining with professional color services.

• Free of common heavy synthetics and harsh sulfates
• Suitable as a weekly boost alongside regular conditioner
• Pair with lighter leave-ins for fine hair or the Nutriplenish Masque Light for thinner textures
• Use prior to heat styling for improved manageability and softness

What sensory experience can I expect from this treatment?

The masque has a rich, creamy texture that spreads easily and melts into hair, not just coating it. The scent is layered and earthy—cocoa notes with warming ginger and cardamom—providing a calming, spa-like moment while the formula works.

• Creamy consistency for even coverage
• Botanical aroma of cocoa, ginger and cardamom
• Sensory ritual enhanced by hot towel application option

Who is this for: Aveda Nutriplenish Treatment Masque Deep Moisture is tailored for people with medium to thick, dry or very dry hair who want a plant-rich, intensely hydrating weekly treatment. It’s ideal if you need to restore softness, reduce dryness-related frizz, or refresh dull, brittle ends with naturally derived oils and butters while avoiding many common synthetic additives.

Ingredients

Ingredients: Water Aqua Eau, Cetearyl Alcohol, Cocos Nucifera (coconut) Oil, Butyrospermum Parkii (shea) Butter, Mangifera Indica (mango) Seed Butter, Stearamidopropyl Dimethylamine, Behentrimonium Methosulfate, Punica Granatum (pomegranate) Seed Oil, Helianthus Annuus (sunflower) Seed Oil, Tocopherol, Tricaprylyl Citrate, Heptyl Undecylenate, Squalane, Euphorbia Cerifera (candelilla) Wax Candelilla Cera Cire De Candelilla, Caprylyl Glycol, Lactic Acid, Propanediol, Cetrimonium Chloride, Benzyl Alcohol, Cetyl Hydroxyethylcellulose, Octyldodecyl Citrate Crosspolymer, Fragrance (parfum), Amyl Cinnamal, Citronellol, Citral, Hydroxycitronellal, Geraniol, Limonene, Linalool, Potassium Sorbate, Phenoxyethanol ILN49239 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.