ATTITUDE Volumizing Shampoo, Petitgrain & Jasmine — 16 fl oz aluminum bottle, EWG Verified vegan

ATTITUDE Volumizing Shampoo in Petitgrain & Jasmine is a plant-based, EWG Verified shampoo formulated to gently cleanse and add body to thin or flat hair.

This shampoo pairs a clean, science-minded ingredient list with a fragrance built on petitgrain and jasmine for a bright, naturally uplifting scent. Formulated with 97% natural-origin ingredients, soy protein and Indian cress extract, it aims to strengthen and lift hair without sulfates, petrolatum, mineral oil or artificial colors. Packaged in a recyclable aluminum bottle, the formula is vegan, dermatologically tested and designed for everyday use by people seeking fuller-looking hair from clean beauty ingredients.

How does this shampoo create volume without heavy ingredients?

The formula relies on lightweight, plant-derived actives rather than heavy silicones or oils. Soy protein and Indian cress extract help support the hair shaft, while a gentle surfactant system cleanses without stripping, leaving strands more buoyant at the roots.

• Soy protein to fortify and add body to each strand
• Indian cress extract to help strengthen hair fibers
• Gentle plant-based surfactants for non-stripping cleansing
• Free of SLS/SLES and heavy conditioning agents that can weigh hair down

Is the fragrance natural and suitable for sensitive scalps?

The scent blends tart citrus top notes with a woody petitgrain heart and a jasmine base, created from essential-oil-derived components rather than synthetic dyes. The product is dermatologically tested and formulated without common irritants like artificial colors and certain harsh sulfates, but patch testing is recommended for very sensitive skin.

• Pleasant petitgrain and jasmine profile with citrus highlights
• No artificial colors or unnecessary fragrance additives
• Dermatologically tested; avoid use if you have known essential oil sensitivities

What clean-certifications and environmental benefits does it offer?

ATTITUDE Volumizing Shampoo is EWG Verified, which means its ingredients meet strict health and safety criteria. The bottle is aluminum—recyclable and reusable—supporting reduced single-use plastic waste while keeping the formula 100% vegan and 97% natural-origin.

• EWG Verified for ingredient transparency and safety standards
• 97% natural-origin ingredients and vegan formulation
• Aluminum bottle for easier recycling and reuse
• Free from petrolatum, mineral oil, SLS/SLES, and artificial colors

How should I use this shampoo for best results?

Apply to wet hair, massage into the scalp to lift at the roots, then rinse thoroughly; repeat if your hair is very oily or product-laden. Follow with a lightweight conditioner focused on mid-lengths and ends to preserve the volumizing lift at the roots.

• Focus massage on the scalp to boost root lift
• Rinse fully and use a light conditioner on lengths only
• Air-dry or blow-dry with a round brush for added volume

Who is this for: This shampoo is suited to anyone with fine, limp or thinning hair who prefers clean-beauty products and wants a lightweight formula that builds body without harsh detergents or heavy silicones. It’s a good match for people seeking vegan, dermatologically tested hair care packaged in a recyclable aluminum bottle, and for buyers who prioritize ingredient transparency and a bright, naturally derived scent.

Ingredients

Aqua / Water / Eau, Sodium Coco-Sulfate, Glycerin, Coco-Glucoside, Sodium Cocoyl Isethionate, Lauryl Hydroxysultaine, Citric Acid, Inulin, Glyceryl Oleate, Sodium Benzoate, Sodium Chloride, Potassium Sorbate, Limonene*, Citrus Grandis (Grapefruit) Peel Oil, Panthenol, Guar Hydroxypropyltrimonium Chloride, Citrus Limon (Lemon) Peel Oil, Citrus Reticulata (Tangerine) Leaf Oil, Citrus Aurantium Dulcis (Orange) Leaf Extract, Hydrolyzed Soy Protein, Nasturtium Officinale Extract, Tropaeolum Majus Flower/Leaf Extract, Vitis Vinifera (Grape) Seed Oil, Leuconostoc/Radish Root Ferment Filtrate, Jasminum Officinale (Jasmine) Oil. * Naturally occurring in essential oils