ATTITUDE Hydrating Shampoo Peppermint & Sweet Orange — 16 fl oz, EWG Verified Vegan Moisturizing Cleanser for Dry Damaged Hair

ATTITUDE Hydrating Shampoo in Peppermint & Sweet Orange is a plant-based, EWG Verified moisturizing cleanser formulated to restore softness to dry, damaged hair while offering a fresh citrus-mint scent.

This gentle shampoo relies on 97% natural-origin ingredients, essential oils, and targeted botanicals to cleanse without stripping natural oils. Certified EWG Verified and vegan, it avoids SLS/SLES, petrolatum, mineral oils, and artificial colors. The aluminum bottle is recyclable and reusable, reflecting the brand’s clean-beauty approach.

How does this shampoo rehydrate dry or damaged hair?

The formula combines quinoa protein and Indian cress extract to help replenish moisture and improve manageability. These plant-derived actives work with a mild surfactant system to lift dirt and buildup while maintaining the hair’s natural lipid layer.

• Quinoa protein helps strengthen and add softness to fragile hair strands.
• Indian cress extract supports moisture retention and smoothness.
• Mild, plant-based cleansers prevent over-drying during washing.
• Free from harsh sulfates that can strip natural hair oils.

What does the peppermint and sweet orange scent do for my shower routine?

The fragrance blends cooling peppermint with bright orange and a green herbal heart to create an uplifting, balanced aroma. It’s delivered via essential oils rather than synthetic fragrances, offering a more natural scent profile during and after rinsing.

• Peppermint provides a refreshing top note for a brisk, clean feeling.
• Sweet orange gives a juicy, energizing brightness.
• Sage and patchouli add subtle herbal and grounding mid- and base tones.
• Essential-oil-based scent avoids artificial colorants and heavy perfume chemicals.

Is this safe for sensitive scalp and everyday use?

The shampoo is dermatologically tested and formulated without many common irritants, making it suitable for frequent use for most people. Because individual sensitivities vary, patch testing is recommended if you have a known allergy to any botanical ingredient.

• EWG Verified—meets strict health and transparency standards.
• Free from SLS, SLES, mineral oil, petrolatum, and artificial colors.
• Dermatologically tested and 100% vegan for cleaner ingredient choices.
• Recommended for everyday use to maintain hydration and manageability.

How should I integrate this shampoo into my haircare routine?

Use on wet hair, massage into scalp and lengths, then rinse; repeat if hair is very dirty or product-laden. For best results on dry or damaged hair, follow with a conditioner or a leave-in treatment targeted to repair and seal moisture.

• Apply to thoroughly wet hair and work into a gentle lather.
• Rinse and repeat when needed for deeper cleansing.
• Pair with a hydrating conditioner for increased softness and manageability.
• Store bottle in a dry place; aluminum packaging is recyclable or reusable.

Who is this for: ATTITUDE Hydrating Shampoo — Peppermint & Sweet Orange is made for anyone with dry, thirsty, or chemically treated hair who wants a cleaner-ingredient alternative. It suits people seeking plant-based, EWG Verified products that deliver moisture and a refreshing, naturally derived fragrance. Ideal for daily use by men and women who prefer eco-conscious packaging and formulas free of common harsh additives.

Ingredients

Aqua / Water / Eau, Sodium Coco-Sulfate, Coco-Glucoside, Glycerin, Sodium Cocoyl Isethionate, Lauryl Hydroxysultaine, Citric Acid, Inulin, Glyceryl Oleate, Sodium Benzoate, Sodium Chloride, Citrus Aurantium Dulcis (Orange) Peel Oil, Limonene*, Potassium Sorbate, Guar Hydroxypropyltrimonium Chloride, Panthenol, Hydrolyzed Jojoba Protein, Nasturtium Officinale Extract, Tropaeolum Majus Flower/Leaf Extract, Hydrolyzed Quinoa, Mentha Piperita (Peppermint) Oil, Salvia Sclarea (Clary) Oil, Pogostemon Cablin Leaf Oil, Leuconostoc/Radish Root Ferment Filtrate. * Naturally occurring in essential oils