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ATTITUDE Extra Gentle Hair Shampoo Unscented 32 fl oz — EWG Verified, Soothes Dry Scalp
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Why customers choose Auvira Beauty
ATTITUDE Extra Gentle Hair Shampoo is an EWG Verified, unscented, plant-based shampoo formulated to soothe dry scalps and gently cleanse all hair types.
This full-size 32 fl oz bottle contains a mild, naturally derived formula designed for everyday use by people with sensitive skin or anyone preferring fragrance-free hair care. The shampoo is made from 97% ingredients of natural origin, avoids silicones and harsh sulfates, and includes botanical extracts such as watercress, Indian cress, and blueberry leaf to support hair strength and scalp comfort. It is vegan and dermatologically tested, making it a straightforward, clean choice to pair with an unscented conditioner or to use alone as part of a pared-down routine.
How does this shampoo help a dry, irritated scalp?
The formula includes blueberry leaf extract and other gentle botanicals that aim to calm the scalp while removing oil and buildup without stripping natural moisture. Because the product is unscented and free of common irritants like SLES and added fragrances, it reduces the chance of reactive irritation for sensitive scalps. Regular use can maintain a cleaner scalp environment with fewer aggressive detergents.
- Blueberry leaf extract to comfort and protect the scalp.
- Free of SLES and silicones for a gentler cleanse.
- EWG VERIFIED ingredients to limit exposure to questionable chemicals.
Will this work for different hair types and daily washing?
This extra gentle shampoo is formulated to be versatile for a range of hair textures, from fine to coarse. Its mild surfactants remove excess oil and product residue while leaving natural oils more intact than harsher shampoos, making it suitable for frequent washing. For best results, match with a lightweight conditioner if you need additional detangling or moisture.
- Suitable for men and women, and a broad range of hair types.
- Mild cleansing agents for safe daily or frequent use.
- Pairs well with ATTITUDE Extra Gentle Conditioner to complete the routine.
What makes this shampoo “clean” and trustworthy?
The product carries EWG VERIFIED status, indicating it meets Environmental Working Group criteria for ingredient safety and transparency. The label highlights a high proportion of naturally derived components—about 97%—and avoids commonly scrutinized ingredients. Additionally, the formula is certified vegan and has been dermatologically tested to confirm compatibility with sensitive skin.
- EWG VERIFIED certification for ingredient safety standards.
- 97% naturally derived composition with botanical extracts like watercress.
- Vegan certification and dermatological testing for skin compatibility.
How should I integrate this shampoo into my hair care routine?
Use it like any standard shampoo: apply to wet hair, gently massage into scalp and hair, then rinse thoroughly. If your hair needs extra moisture or detangling, follow with a conditioner tailored to your hair type. Because it’s unscented and gentle, it can also serve as a base for layering light leave-ins or treatments without clashing fragrances.
- Apply to wet hair, lather, and rinse; repeat if needed for heavy buildup.
- Follow with a conditioner for added softness and manageability.
- Safe as a daily cleanser or for alternating with specialized treatments.
Who is this for: ATTITUDE Extra Gentle Hair Shampoo is aimed at anyone seeking a simple, clean shampoo—especially people with sensitive or easily irritated scalps, fragrance-sensitive users, and shoppers who prioritize natural origin ingredients and third-party verification. It’s ideal for households that prefer neutral, plant-based personal care basics suitable for frequent use and for pairing with other clean-beauty products.
Ingredients
Aqua / Water / Eau, Sodium Coco-Sulfate, Glycerin, Coco-Glucoside, Sodium Cocoyl Isethionate, Lauryl Hydroxysultaine, Citric Acid, Glyceryl Oleate, Sodium Benzoate, Sodium Chloride, Potassium Sorbate, Panthenol, Guar Hydroxypropyltrimonium Chloride, Nasturtium Officinale (Watercress) Extract, Tropaeolum Majus (Indian Cress) Extract, Vaccinium Myrtillus (Blueberry) Leaf Extract.
FAQ
Q: Is this shampoo safe for color-treated hair?
A: Yes, its gentle, sulfate-free formula is suitable for color-treated hair, but always patch-test and consult your colorist for specific recommendations.
Q: Does the shampoo contain fragrance?
A: No, this ATTITUDE shampoo is unscented and contains no added fragrance, ideal for sensitive scalps.
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