ATTITUDE Clarifying Hair Shampoo 32 fl oz — EWG Verified, Lemon Leaves & White Tea for Oily Hair and Shine

ATTITUDE Clarifying Hair Shampoo is an EWG-verified, plant-based clarifying formula that removes buildup and refreshes oily hair while restoring natural shine.

This 32 fl oz clarifying shampoo combines lemon leaves and white tea with a 97% naturally derived formula to gently cleanse without silicones or SLES. Designed to lift residue from styling products, hard water minerals and excess oils, it leaves hair feeling lighter and looking shinier. The scent blends crisp cucumber, apple and a subtle Earl Grey note for an invigorating wash that suits both men and women.

How does this shampoo remove buildup without harsh ingredients?

The formula relies on plant-derived surfactants and botanical extracts to dissolve and lift away buildup while staying free of SLES and silicones. Its EWG VERIFIED status indicates the ingredients meet rigorous health and environmental standards. Gentle detergents clean effectively without stripping moisture or leaving film, so hair feels refreshed, not brittle.

• 97% naturally derived ingredients, including watercress and Indian cress
• Plant-based surfactants that rinse cleanly
• Free from silicones and sodium laureth sulfate (SLES)
• EWG VERIFIED for ingredient transparency and safety

Will it help oily roots while keeping ends soft?

This clarifying shampoo targets excess oil at the scalp with lemon leaves extract and white tea for added suppleness, while the gentle base avoids over-drying hair ends. For hair that tends to be oily at the roots and dryer toward the tips, use a balancing routine: clarify at the scalp and follow with a conditioner concentrated on mid-lengths and ends.

• Lemon leaves extract refreshes scalp and controls oiliness
• White tea extract helps preserve hair suppleness
• Pair with a hydrating conditioner for balanced moisture
• Suitable for repeated use when buildup is frequent

Is this product suitable for sensitive scalps and ethical shoppers?

Formulated without harsh sulfates and dermatologically tested, the shampoo is created with skin-friendly, naturally derived components. It carries vegan certification and adheres to stricter ingredient vetting through EWG verification, making it a transparent option for consumers who prioritize clean, cruelty-free formulations.

• Dermatologically tested for skin compatibility
• Certified vegan and plant-based formulation
• EWG VERIFIED for safer ingredient standards
• No silicones, parabens or animal-derived ingredients

How does the fragrance profile affect the wash experience?

The scent layers crisp apple and cucumber over a subtle Earl Grey accord, offering a fresh, mildly aromatic shower experience without overpowering perfumes. Because the base is plant-forward, the fragrance aims to complement the clean feeling rather than mask residue, making it pleasant for everyday use.

• Crisp apple and cucumber top notes for freshness
• Light Earl Grey tea nuance for a refined aroma
• Balanced scent designed for both men and women
• Fragrance formulated to be refreshing, not heavy

Who is this for: ATTITUDE Clarifying Hair Shampoo is best for people with oily or product-laden hair who want a cleaner, plant-based option that’s vetted by third-party standards. It suits consumers seeking vegan, EWG-verified personal care and anyone who prefers a clarifying step that won’t rely on harsh sulfates or weigh hair down. If you use styling products often, live in hard-water areas, or simply want to reset hair texture between treatments, this formula offers a gentle yet effective solution.

Ingredients

Aqua / Water / Eau, Sodium Coco-Sulfate, Glycerin, Coco-Glucoside, Sodium Cocoyl Isethionate, Lauryl Hydroxysultaine, Citric Acid, Inulin, Glyceryl Oleate, Sodium Chloride, Sodium Benzoate, Guar Hydroxypropyltrimonium Chloride, Potassium Sorbate, Panthenol, Citrus Limon (Lemon) Leaf Extract, Nasturtium Officinale (Watercress) Extract, Tropaeolum Majus (Indian Cress) Extract, Camellia Sinensis (Tea) Leaf Extract, Leuconostoc/Radish Root Ferment Filtrate, Benzyl Acetate*, Cis-3-Hexenyl Salicylate*, Dimethyl Heptenal*, Linalyl Acetate*, Triethyl Citrate*, *Fragrance (Parfum).