Amour De Moi Pure Retinol Serum 0.4% with Niacinamide — 1 oz, Hydrating & Gentle for Sensitive Skin

Amour De Moi ADM Pure Retinol Serum is a balanced 0.4% retinol formula with niacinamide, hyaluronic acid, and prickly pear oil designed to refine skin texture and deliver lasting hydration.

This lightweight, fragrance-free facial serum blends retinol with supportive botanicals and vitamins to help smooth the look of uneven texture and brighten the complexion while minimizing irritation. Packaged in a recyclable glass bottle, the 1 oz formula is designed for daily use by people who want the benefits of retinol with gentler actives like niacinamide and antioxidant-rich prickly pear oil.

How will this serum change my skin texture and tone?

The ADM serum pairs 0.4% retinol with niacinamide and vitamin C to address the appearance of roughness and uneven tone. Retinol encourages surface renewal while niacinamide helps calm and support barrier function, creating a more refined look over time.

• 0.4% retinol to support visible smoothing of texture.
• Niacinamide (vitamin B3) for tone balancing and skin comfort.
• Vitamin C adds antioxidant support for a brighter appearance.

Is this product suitable for sensitive or beginner retinol users?

ADM formulated this serum to be approachable: the 0.4% retinol concentration is moderate, and the formula is fragrance-free and free from parabens and harsh alcohols. Those new to retinol can use it cautiously, gradually increasing frequency as tolerated.

• Balanced retinol level appropriate for gradual introduction.
• Soothing prickly pear oil and vitamin E to help reduce dryness.
• Fragrance-free and without parabens or drying alcohols.

How does it hydrate while using retinol?

This serum contains hyaluronic acid and prickly pear cactus oil to deliver and lock in moisture while retinol works on surface renewal. These hydrating ingredients help maintain a smoother, more comfortable feel and reduce the tightness sometimes associated with active treatments.

• Hyaluronic acid for immediate hydration and plumping effect.
• Prickly pear oil and vitamin E to nourish and condition skin.
• Antioxidant-rich botanicals to support skin comfort and radiance.

How should I incorporate this serum into my routine?

Apply a few drops to clean, dry skin in the evening, following with moisturizer and sunscreen the next day. Start with every other night or less often if you have very reactive skin, then build up to nightly as tolerated.

• Use at night after cleansing and before moisturizer.
• Begin with 1–3 times per week, increasing gradually.
• Always follow with daytime sunscreen when using retinol products.

Who is this for? This ADM Pure Retinol Serum is intended for adults seeking a moderate-strength retinol treatment that prioritizes hydration and gentler supporting ingredients. It fits well for those new to retinol, people with combination or normal skin aiming to improve texture and tone, and anyone who prefers fragrance-free, recyclable-packaged skincare. If you have extremely reactive skin or specific medical concerns, consult a dermatologist before use.