Amika Strength Repair Shampoo 275ml — Bond-Fortifying, Sulfate-Free Repair for Damaged Hair

Amika The Kure Strength Repair Shampoo (275ml) is a bond-fortifying, strengthening shampoo formulated to gently cleanse while reducing breakage from heat, chemical services, and daily wear.

Designed for dry, weakened, or chemically treated hair, this sulfate-free shampoo uses bond-repair technology, plant butters, and vegan proteins to support hair resilience without stripping moisture. It removes dirt and product buildup while targeting the bonds most prone to snap and split, helping hair feel smoother and more manageable after regular use.

How does this shampoo strengthen hair without over-drying?

The formula balances cleansing agents with nourishing ingredients that replenish moisture and support internal hair structure. Gentle surfactants clear impurities while plant butters and vegan proteins help rebuild stressed areas of the hair fiber.

• Bond-fortifying technology targets vulnerable link points inside the hair strand.
• Plant butters lock in hydration for softer, less brittle lengths.
• Vegan proteins add resilience and reduce the likelihood of future breakage.

Will it work on chemically treated or heat-styled hair?

Yes — the shampoo is formulated to address damage commonly caused by dyeing, bleaching, and heat styling by focusing on strengthening rather than aggressive stripping. It’s gentle enough for regular use while helping restore texture and flexibility.

• Compatible with color-treated and permed hair when used as directed.
• Helps reverse signs of mechanical damage from styling tools.
• Safe for frequent washing because of its mild cleansing base.

How should I incorporate The Kure Strength Repair Shampoo into my routine?

Use it as the first step in a repair-focused regimen: apply to wet hair, lather, and rinse thoroughly, then follow with a matching conditioner or intensive mask for best results. For seriously damaged hair, alternate daily cleansing with targeted treatments to build strength over time.

• Apply to wet hair and massage gently for full coverage.
• Rinse and follow with Amika The Kure conditioner or mask for added repair.
• Combine with heat-protectant products when styling to reduce future stress.

What immediate and ongoing benefits can I expect?

After the first few washes hair typically feels cleaner and less weighed down by buildup, while ongoing use aims to decrease breakage and improve manageability. The shampoo supports a smoother, softer finish and enhances the effect of in-salon or at-home repair treatments.

• Immediate: refreshed, clean hair with improved texture.
• Short term: reduced snapping and split ends with consistent use.
• Long term: stronger-looking hair that holds up better to styling and chemical services.

Who is this for: Amika The Kure Strength Repair Shampoo is ideal for people with dry, fragile, chemically treated, or frequently heat-styled hair who want a gentle cleanse that actively targets breakage. It suits anyone seeking to restore resilience and manageability without sacrificing moisture or color longevity.

Features:

• Gently cleanses
• Strengthens hair and prevents future breakage
• Targets the bonds in your hair most prone to breakage

Ingredients

Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Disodium Cocoamphodiacetate, PEG-7 Glyceryl Cocoate, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Borago Officinalis (Borage/Bourrache) Seed Oil, Persea Gratissima (Avocado/Avocat) Oil, Mangifera Indica (Mango/Mangue) Seed Butter, Butyrospermum Parkii (Shea/Karite) Butter, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lavandula Angustifolia (Lavender/Lavande) Flower Extract, Chamomilla Recutita (Matricaria/Matricaire) Flower Extract, Rosmarinus Officinalis (Rosemary/Romarin) Leaf Extract, Hydrolyzed Quinoa, Aminomethyl Propanol, Bis-PCA Dimethicone, Butylene Glycol, Disodium EDTA, Disodium PEG-12 Dimethicone Sulfosuccinate, PEG-12 Dimethicone, PEG-150 Distearate, Polyquaternium-10, Polyquaternium-7, Polysorbate 20, Propylene Glycol, Glycol, Glycol Stearate, Glycol Distearate, Sodium Methyl Cocoyl Taurate, Citric Acid, Dehydroacetic Acid, Benzyl Alcohol, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Benzoic Acid, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene