100% PURE Maracuja Oil Mascara - Blackberry 0.35 oz, Vegan Volumizing & Lengthening, No Clump

100% PURE Maracuja Oil Mascara is a fruit-pigmented, vegan mascara that builds dramatic length and volume without clumping, smudging, or flaking.

This mascara blends maracuja (passion fruit) oil with the brand's patented fruit pigments to coat lashes in a deep blackberry shade while delivering conditioning nutrients instead of harsh synthetics. The formula emphasizes clean ingredients, using natural pigments, plant-based waxes, and lash-supporting vitamins to create a buildable, water-resistant finish suitable for everyday wear and special occasions.

How does this mascara create dramatic volume without clumps?

The tapered oval wand deposits pigment and nourishing oil evenly from root to tip, allowing you to layer product without creating heavy buildup. Lightweight plant-derived waxes and film-formers separate lashes while the maracuja oil keeps them flexible, so multiple coats increase thickness without flaking.

• Tapered oval brush for precise application and separation
• Maracuja oil adds slip for even coating and reduced clumping
• Plant-based waxes form a flexible, flake-resistant film
• Buildable formula lets you control coverage and intensity

Will the blackberry shade stay put through the day?

The pigment blend, sourced from the brand’s patented fruit-pigmented technology, is designed to resist smudging and fading while remaining easy to remove at the end of the day. Natural caffeine from black tea, coffee, and cocoa helps maintain color stability, and the water-resistant finish keeps lashes looking fresh in humid or busy conditions.

• Fruit-derived pigments for long-lasting color payoff
• Caffeine-rich extracts help maintain pigment adherence
• Water-resistant formulation reduces running in moisture
• Removes with gentle cleansers—no harsh solvents required

What nourishing ingredients support lash health?

Instead of harsh chemicals, this mascara includes conditioning Pro-vitamin B5, vitamin E, and seaweed extract to help lashes appear fuller and feel softer. Maracuja oil (rich in linoleic acid) moisturizes the lash surface, while antioxidant-rich natural pigments protect against environmental stressors.

• Maracuja (passion fruit) oil for moisture and flexibility
• Pro-vitamin B5 and vitamin E for conditioning and shine
• Seaweed extract to support the appearance of thicker lashes
• No parabens, sulfates, synthetic fragrances, or heavy metals

How do I use it for best results?

Start at the lash base and wiggle the wand upward to coat evenly, repeating with light layers until you reach desired volume. For a more natural look, use a single sweep; for dramatic evening wear, allow each layer to slightly set before adding another.

• Apply from root to tip with a slight wiggle for separation
• Build in thin layers rather than one heavy coat
• Combo with a clean spoolie to tame and define if needed
• Remove with an oil-based or gentle makeup remover

Who is this for: This mascara suits anyone seeking a cleaner, plant-forward alternative to conventional mascaras—people who want bold, buildable volume and length without synthetic dyes, harsh preservatives, or animal testing. It’s ideal for users who prefer vegan, gluten-free cosmetics and for those looking to add conditioning ingredients to their eye makeup routine while wearing a distinctive blackberry hue.

Ingredients

Camellia Sinensis (Green Tea) Leaf Extract, Tocopherol (Vitamin E), Euphorbia Cerifera (Candelilla) Wax, Oryza Sativa (Rice) Bran Wax, Extracts of Rubus Fruticosus (Blackberry) Fruit, Ribes Nigrum (Blackcurrant) Fruit, Rubus Idaeus (Raspberry) Fruit, Coconut Stearic Acid, Pantothenic Acid (Pro-vitamin B5) and Fucus Vesiculosus (Seaweed) Powder, Theobroma Cacao (Cocoa) Seed Butter, Passiflora Alata (Maracuja) Seed Oil, Extracts of Aloe Barbadensis (Organic Aloe Juice) Leaf*, Oryza Sativa Germ Powder (Rice Powder), Theobroma Cacao Extract (Cocoa Powder), Coffea Arabica Seed (Coffee Beans), Origanum Vulgare (Oregano) Leaf, Thymus Vulgaris (Thyme) Flower/Leaf, Rosmarinus Officinalis (Rosemary) Leaf, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem, Hydrastis Canadensis (Goldenseal), Passiflora Alata (Maracuja) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower, Vegetable Glycerin, May Contain Iron Oxides * Certified Organic