{"product_id":"wella-professionals-blonde-recharge-color-refreshing-shampoo-33-8-fl-oz-cool-toning-brass-neutralizing","title":"Wella Professionals Blonde Recharge Color-Refreshing Shampoo 33.8 fl oz — Cool-Toning, Brass-Neutralizing","description":"\u003cp\u003e\u003cstrong\u003eWella Professionals Invigo Blonde Recharge Shampoo is a color-refreshing shampoo that deposits cool-toned pigments to neutralize brassiness and revive brightness in natural, colored, or highlighted blonde hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for blondes who want salon-like color between visits, this 33.8 fl oz Invigo Blonde Recharge formula combines Wella's Blonde-Recharge Blend™ with gentle cleansing to refresh tone while keeping hair manageable. It has a soft floral-powder fragrance and uses targeted pigments to subtly adjust warmth, so brassiness fades and cooler, brighter blonde tones reappear after use.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo restore blonde tones without a full color treatment?\u003c\/h3\u003e\n\u003cp\u003eThe Blonde Recharge Shampoo deposits small amounts of violet\/blue pigments during cleansing to counteract yellow and orange undertones, so you see an immediate cooling effect. It cleans hair while laying down color-correcting pigments rather than replacing or altering permanent dye.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-depositing pigments neutralize warm undertones.\u003c\/li\u003e\n  \u003cli\u003eBalances tone with every wash for gradual maintenance.\u003c\/li\u003e\n  \u003cli\u003ePreserves existing color chemistry—no permanent change.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this formula work for all types of blonde—natural, highlighted, or colored?\u003c\/h3\u003e\n\u003cp\u003eYes. The product is formulated to refresh brightness and reduce brassiness across natural blondes, highlights, and color-treated blondes. The pigment intensity is designed for regular upkeep rather than heavy correction, making it suitable for routine use as part of a blonde-care regimen.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for use on highlighted and color-treated hair.\u003c\/li\u003e\n  \u003cli\u003eAppropriate for natural blondes seeking brighter tone.\u003c\/li\u003e\n  \u003cli\u003eIdeal as a maintenance step between salon appointments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the Invigo Blonde Recharge Shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, lather, and leave in briefly to allow pigments to work—then rinse. Frequency depends on desired toning: use weekly to monthly; more frequent use increases cooling effect. Follow with a moisturizing conditioner if hair needs extra hydration.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly before applying.\u003c\/li\u003e\n  \u003cli\u003eMassage in and leave 1–3 minutes for subtle toning.\u003c\/li\u003e\n  \u003cli\u003eRinse well and follow with conditioner for softness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes the shampoo affect hair feel or fragrance?\u003c\/h3\u003e\n\u003cp\u003eThe formula cleans without heavy stripping, helping maintain hair softness and manageability while delivering a floral, soft powder scent. Because it is pigment-based, results include improved visual tone without noticeably weighing hair down when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle cleansing preserves moisture balance.\u003c\/li\u003e\n  \u003cli\u003eLight floral-powder fragrance adds a pleasant finish.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair feeling clean and manageable, not heavy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Wella Professionals Invigo Blonde Recharge Shampoo is intended for anyone with blonde hair—natural, highlighted, or dyed—seeking an easy at-home method to reduce brassiness and refresh cool tones between salon visits. It suits people who want gradual, controllable toning combined with routine cleansing, and those who prefer a professional-brand product with a subtle fragrance and pigment-driven results.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA\/WATER\/EAU, SODIUM LAURETH SULFATE, SODIUM CHLORIDE, COCAMIDOPROPYL BETAINE, PEG 3 DISTEARATE, PANTHENOL, PARFUM\/ FRAGRANCE, SODIUM BENZOATE, CITRIC ACID, METHYLPARABEN, TOCOPHERYL ACETATE, PROPYLPARABEN, ACID VIOLET 43, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, POLYQUATERNIUM 10, DISODIUM EDTA, SODIUM HYDROXIDE, BENZOIC ACID, LINALOOL, HEXYL CINNAMAL, BENZYL SALICYLATE, CITRONELLOL, GERANIOL.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Blonde Recharge Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use weekly or as needed; more frequent washes increase cooling pigment effect. Adjust based on desired toning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it refreshes tones without permanent color change and is formulated for highlighted and color-treated blondes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":49621588869258,"sku":"B07BR8KZ1S","price":140.35,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/wella-invigo-blonde-recharge-front-bottle.jpg?v=1782858725","url":"https:\/\/auviraskincare.com\/products\/wella-professionals-blonde-recharge-color-refreshing-shampoo-33-8-fl-oz-cool-toning-brass-neutralizing","provider":"Auvira Beauty","version":"1.0","type":"link"}