{"product_id":"ursa-major-go-easy-daily-shampoo-10-oz-sulfate-free-vegan-hydrating-cleanse","title":"Ursa Major Go Easy Daily Shampoo 10 oz — Sulfate-Free, Vegan, Hydrating Cleanse","description":"\u003cp\u003e\u003cstrong\u003eUrsa Major Go Easy Daily Shampoo is a gentle, sulfate-free cleansing shampoo that hydrates, detangles, and refreshes all hair types without harsh chemicals.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis nourishing daily cleanser blends plant-derived surfactants, macadamia nut oil and bergamot to lift dirt and excess oil while preserving moisture. Formulated with roughly 30 naturally derived ingredients, the shampoo produces a creamy lather that rinses clean and leaves hair soft and manageable. It is vegan, gluten-free and certified cruelty-free, with no sulfates, parabens, silicones, synthetic colors or petrol-derived ingredients.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Go Easy clean without sulfates?\u003c\/h3\u003e\n\u003cp\u003eInstead of harsh sulfates, this formula uses coconut-derived surfactants to create a rich lather that removes buildup but is less stripping. The result is hair that feels clean yet retains natural oils and softness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut-based cleansing agents for foam and lift\u003c\/li\u003e\n  \u003cli\u003eMild surfactants suited to daily use\u003c\/li\u003e\n  \u003cli\u003eRemoves sebum and styling residues while preserving moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo work for my hair type?\u003c\/h3\u003e\n\u003cp\u003eGo Easy was designed to be versatile across hair textures and thicknesses — from straight and fine to curly and coarse. Its balancing ingredients help control frizz, improve manageability and protect strands without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight conditioning from macadamia oil\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily washing routines\u003c\/li\u003e\n  \u003cli\u003ePairs smoothly with conditioners for extra hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat does it smell like and how strong is the scent?\u003c\/h3\u003e\n\u003cp\u003eThe fragrance is a warm, woodsy blend featuring ginger, balsam and fir that reads as subtle and natural rather than synthetic. It’s formulated to leave a pleasant, lingering aroma without overpowering other grooming products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm, forest-inspired notes of ginger, balsam and fir\u003c\/li\u003e\n  \u003cli\u003eNatural essential-oil character, not a heavy synthetic perfume\u003c\/li\u003e\n  \u003cli\u003eScent designed to complement, not compete with, your conditioner or cologne\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo clean, cruelty-free, and safe for daily use?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula avoids common problematic ingredients and is certified cruelty-free, vegan, and gluten-free. It’s formulated for regular use and free from parabens, PEGs, silicones, glycols and petrochemical additives.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo sulfates, parabens, silicones, PEGs or synthetic dyes\u003c\/li\u003e\n  \u003cli\u003eVegan, certified cruelty-free and gluten-free\u003c\/li\u003e\n  \u003cli\u003eAbout 30 naturally derived ingredients and multiple coconut-derived surfactants\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: If you want a daily shampoo that gently cleans, conditions and smells naturally woodsy without sulfates or harsh additives, Ursa Major Go Easy Daily Shampoo fits a wide range of needs. It’s ideal for people seeking plant-forward formulas, consumers who prefer vegan and cruelty-free products, and anyone looking for a lightweight, moisturizing wash that keeps hair manageable and soft. Packaged in a 10 oz bottle, it’s practical for home use and travel-friendly routines when paired with your preferred conditioner.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice*, aqua\/water\/eau, sodium lauroyl methyl isethionate, sodium methyl cocoyl taurate, lauramidopropyl betaine, decyl glucoside, glycerin, sodium chloride, myristamidopropyl betaine, gluconolactone, sodium benzoate, coconut acid, guar hydroxypropyltrimonium chloride, citric acid, citrus aurantium dulcis (orange) peel oil, myroxylon pereirae (balsam peru) oil, macadamia integrifolia seed oil, citrus limon (lemon) peel oil, abies sibirica oil, boswellia carterii oil, citrus aurantium bergamia (bergamot) fruit oil, myristica fragrans (nutmeg) kernel oil, pogostemon cablin leaf oil, rosa damascena flower extract, hydrolyzed soy protein, cistus ladaniferus oil, lavandula hybrida oil, juniperus oxycedrus wood tar, abies balsamea (balsam canada), calcium gluconate, panthenol, benzyl alcohol, glycyrrhiza glabra (licorice) root extract, potassium sorbate, tocopherol. *Certified Organic Ingredients\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Ursa Major Go Easy shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, its sulfate-free, gentle surfactants are kinder to color-treated hair, helping preserve vibrancy when used as part of a color-care routine.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the mild, coconut-derived cleansers and conditioning oils make it suitable for daily use on most hair types.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Ursa Major","offers":[{"title":"Default Title","offer_id":49631558172810,"sku":"B0FC44MVTN","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/ursa-major-go-easy-front-packaging.jpg?v=1782948497","url":"https:\/\/auviraskincare.com\/products\/ursa-major-go-easy-daily-shampoo-10-oz-sulfate-free-vegan-hydrating-cleanse","provider":"Auvira Beauty","version":"1.0","type":"link"}