{"product_id":"tower-28-swipe-serum-concealer-13-playa-tan-warm-golden-hydrating-medium-full-coverage-with-hyaluronic-acid","title":"Tower 28 Swipe Serum Concealer — 13 Playa Tan\/Warm Golden, Hydrating Medium‑Full Coverage with Hyaluronic Acid","description":"\u003cp\u003e\u003cstrong\u003eTower 28 Swipe Serum Concealer is a hydrating medium-to-full coverage concealer that applies like a serum to blur dark circles, redness, and blemishes while supporting skin with hyaluronic acid and centella.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis concealer is designed to merge skincare benefits with makeup performance. Shade 13 (Playa) reads as a tan tone with warm golden undertones and offers a natural, non-cakey finish that won’t cling to dry patches. Lightweight pigments are coated in lysine to help the formula sit smoothly on skin, while hyaluronic acid provides moisture and centella asiatica helps comfort sensitive skin types.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the Swipe Serum Concealer feel and layer on skin?\u003c\/h3\u003e\n\u003cp\u003eThe texture glides on with a serum-like slip but builds to medium–full coverage without feeling heavy. It blends easily with fingers, brushes, or sponges and resists settling into fine lines when applied correctly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSerum-smooth application for easy blending\u003c\/li\u003e\n  \u003cli\u003eBuildable opacity from medium to full coverage\u003c\/li\u003e\n  \u003cli\u003eLightweight cream finish that appears natural on skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this concealer work for sensitive, dry, or blemish-prone skin?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is crafted for sensitive skin, non-comedogenic, and formulated to hydrate and soothe while providing coverage. Key ingredients support moisture and calmness rather than stripping or irritating.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid to help maintain surface hydration\u003c\/li\u003e\n  \u003cli\u003eCentella asiatica to comfort redness-prone or reactive skin\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic formulation suitable for blemish-prone types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply Swipe Serum Concealer for best results?\u003c\/h3\u003e\n\u003cp\u003eUse the applicator to swipe product where you need coverage, then blend with your preferred tool. For extra wear, set with a fine setting powder; for under-eye brightening, select a shade one tone lighter than your foundation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe directly on dark circles or spots, then blend\u003c\/li\u003e\n  \u003cli\u003eSet with a lightweight powder like Tower 28 GetSet for longevity\u003c\/li\u003e\n  \u003cli\u003eUse a lighter shade to brighten under-eye areas without creasing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long will coverage last and does it need touch-ups?\u003c\/h3\u003e\n\u003cp\u003eWear-time depends on skin type and environment, but the hydrating formula offers durable coverage that resists flaking. Oily skin may benefit from light powdering in the T-zone; dry skin will appreciate the formula’s moisturizing elements to avoid midday patchiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eResists flaking thanks to lysine-coated pigments\u003c\/li\u003e\n  \u003cli\u003ePowder helps extend wear on oil-prone areas\u003c\/li\u003e\n  \u003cli\u003eHydrating base reduces the need for frequent touch-ups on dry skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Tower 28 Swipe Serum Concealer in 13 Playa is ideal for anyone seeking a versatile concealer that combines skincare and makeup—particularly those with sensitive, dry, or combination skin who want buildable coverage without a heavy finish. It suits users wanting an under-eye brightener option, a spot concealer that won’t clog pores, or a daily concealer that supports skin hydration while evening tone and texture.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Swipe Serum Concealer good for under eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s hydrating and buildable; choose one shade lighter to brighten without creasing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on blemishes and sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — non-comedogenic formula with centella and hyaluronic acid suits blemish-prone, sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":49629061775498,"sku":"B0CFWYWWYN","price":88.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/tower28-swipe-serum-concealer-front-packaging_e68ceccd-c659-4387-ae5f-673161a36e5a.jpg?v=1782926865","url":"https:\/\/auviraskincare.com\/products\/tower-28-swipe-serum-concealer-13-playa-tan-warm-golden-hydrating-medium-full-coverage-with-hyaluronic-acid","provider":"Auvira Beauty","version":"1.0","type":"link"}