{"product_id":"tower-28-lipsoftie-tinted-lip-balm-watermelon-kiwi-0-38-oz-hydrating-glossy-overnight-mask","title":"Tower 28 LipSoftie Tinted Lip Balm - Watermelon Kiwi (0.38 oz) | Hydrating, Glossy Overnight Mask","description":"\u003cp\u003e\u003cstrong\u003eTower 28 LipSoftie is a glossy, tinted lip treatment that hydrates, soothes, and doubles as an overnight lip mask with a cushy watermelon-kiwi tint.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for sensitive and easily irritated lips, this 0.38 oz balm blends nourishing plant-derived ingredients with a smooth, non-sticky finish. The sheer baby-pink Watermelon Kiwi shade adds a subtle, juicy tint while jojoba oil, shea butter, and lysine work together to soften and restore the lip surface. Use it as an everyday balm for instant comfort or layer on a thicker coat before bed for an intensive moisture boost.\u003c\/p\u003e\n\n\u003ch3\u003eHow does LipSoftie hydrate and soothe sensitive lips?\u003c\/h3\u003e\n\u003cp\u003eIts formula combines emollients and amino acids to replenish moisture and support lip repair without irritation. Lightweight oils seal in hydration while shea butter provides longer-lasting softness for chapped or dry lips.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba oil mimics natural skin lipids to lock in moisture.\u003c\/li\u003e\n  \u003cli\u003eShea butter creates a protective, conditioning barrier.\u003c\/li\u003e\n  \u003cli\u003eLysine helps support visible lip recovery and texture improvement.\u003c\/li\u003e\n  \u003cli\u003eVegan, non-sticky base suitable for sensitive skin types.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this give my lips a glossy tint without feeling heavy?\u003c\/h3\u003e\n\u003cp\u003eYes — LipSoftie delivers a glassy, sheer wash of color that reads as a natural, juicy sheen rather than opaque lipstick. The lightweight consistency spreads easily and avoids tackiness, so it layers well under or over other lip products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSheer baby-pink Watermelon Kiwi tint for everyday wear.\u003c\/li\u003e\n  \u003cli\u003eGloss-like finish without sticky residue.\u003c\/li\u003e\n  \u003cli\u003eApplies smoothly with the curved dome applicator for even coverage.\u003c\/li\u003e\n  \u003cli\u003eSuits minimal-makeup looks or glossy lip layering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use LipSoftie as an overnight mask?\u003c\/h3\u003e\n\u003cp\u003eApply a generous layer of LipSoftie before bed to deeply condition lips while you sleep. The richer application acts like an occlusive treatment, allowing the nourishing ingredients to work overnight for visibly softer lips by morning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe a thicker coat over clean lips before sleeping.\u003c\/li\u003e\n  \u003cli\u003eUse nightly or as needed for intense hydration cycles.\u003c\/li\u003e\n  \u003cli\u003eWipe or blot excess in the morning if desired.\u003c\/li\u003e\n  \u003cli\u003eSafe for frequent use on sensitive or chapped lips.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes Tower 28’s formulation appropriate for sensitive skin?\u003c\/h3\u003e\n\u003cp\u003eThe formulation avoids common irritants and focuses on clinically minded soothing actives. Ingredients are chosen to comfort and repair without stinging, and the product is crafted to be gentle enough for reactive or redness-prone lips.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from harsh fragrances and irritating additives.\u003c\/li\u003e\n  \u003cli\u003eDermatologist-minded design rooted in real skin needs.\u003c\/li\u003e\n  \u003cli\u003eVegan and simple ingredient profile to reduce sensitivity risk.\u003c\/li\u003e\n  \u003cli\u003eLightweight, well-tolerated texture for daily use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Tower 28 LipSoftie Watermelon Kiwi is ideal for anyone who wants a fuss-free, hydrating lip product that adds a subtle glossy tint while repairing dry or chapped lips. It suits sensitive skin, people who prefer lightweight, non-sticky balms, those looking for a tasty, food-grade flavor experience, and anyone who wants a product that can perform both as a daytime gloss and an overnight restorative mask.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can LipSoftie be layered under lipstick?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its non-sticky, lightweight gloss layers well beneath or over lipstick for added shine and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for very dry or cracked lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply thicker coats as an overnight mask for intensive moisture and soothing support.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":49633835909258,"sku":"B0CWHFT17Y","price":72.43,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/tower-28-lipsoftie-front-packaging-watermelon-kiwi.jpg?v=1782976823","url":"https:\/\/auviraskincare.com\/products\/tower-28-lipsoftie-tinted-lip-balm-watermelon-kiwi-0-38-oz-hydrating-glossy-overnight-mask","provider":"Auvira Beauty","version":"1.0","type":"link"}